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ELECTRONIC BUSINESS

ELECTRONIC BUSINESS. WHAT IS ELECTRONIC BUSINESS?. DEFINING E-BUSINESS. Electronic business is normally defined as any business carried out in electronic form

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ELECTRONIC BUSINESS

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  1. ELECTRONIC BUSINESS

  2. WHAT IS ELECTRONIC BUSINESS?

  3. DEFINING E-BUSINESS • Electronic business is normally defined as any business carried out in electronic form • More recently, the term “e-business” has been used to refer to the process of carrying out business using the Internet as a strategic tool • “E-business is the complex fusion of business processes, enterprise applications, and organizational structure necessary to create a high performance business model.” (Kalakota and Robinson)

  4. FORCES OF CHANGE • Internet • Improved Profitability • Increasing sales • Reducing costs • Improving customer service • Competitive pressure • Increased market research

  5. WHO ELECTRONIC BUSINESS WORKS • A consideration of e-business extends well beyond the use of the Internet • The Internet and e-business is changing business models

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