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Week 1: Free & Fun. Parking Parking will be free for the next three Saturdays (20 Aug, 27 Aug and 3 Sept) in the High St (Arndale) NCP car park between 6.30pm and 10pm - a saving of up to £6.90
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Week 1: Free & Fun Parking • Parking will be free for the next three Saturdays (20 Aug, 27 Aug and 3 Sept) in the High St (Arndale) NCP car park between 6.30pm and 10pm - a saving of up to £6.90 • Parking will be free for the next three Thursdays (18 Aug, 25 Aug and 1 Sept) in the Chester St, Printworks and Salford Exchange NCP car parks between 4pm and 8pm. • On-street parking will be free for the next three Thursdays from 4pm (18 Aug, 25 Aug & 1 Sept). Metrolink • Travel will be free between 10am and 6pm this Sunday (21 Aug) for up to 2 adults and 2 children using a voucher available from www.tfgm.com and in Friday's edition of the Manchester Evening News. Free family fun - XTrax. Free street performers all weekend Free hour off work - Large employers encouraged give a free hour to staff on Thursday to encourage late night shopping, restaurant going etc
Week 2: Full of Pride • I heart MCR tweet up - event at Exchange Sq; big screen; banner on the wheel; we love MCR tweet; small stage with guests: Jez, street cleaners, kids from reclaim, retailers etc • Wear your I heart MCR T-shirt to work day • Charity cake day • Pride • Bars/Restaurants - themed meals • Media partner - BBC Radio Man
Week 3: MCR Loves You • Manchester businesses show thanks - vouchers given out over the next two weeks could reward with special discounts during the 3rd week, deals, discounts, offers to say thanks and encourage people in for the final push • Media partner - Manchester Confidential • Still free parking - for late night Thurs • Final event - further activation/party on the final weekend (maybe NQ Street Party)
Media • Twitter and facebook • Websites – MM and MCC etc • MCR stickers and badges • I heart MCR posters (dist today) • I heart MCR bumper stickers • I heat MCR beer mats • Radio • Screens (Piccadilly/Exchange Square) • Town Hall Hoarding/scaffold banner • 48 sheets • 6 sheets • Drop banners and lamp post banners • 25 bus rears • MEN free ads and poster for people to put up • PR • to encourage late night shopping, restaurant going etc
Partners • Marketing Manchester, Arndale, City Co & Manchester City Council • Retailers & Service businesses • Large employers • Media • GMP • Football clubs • Manchester celebs to encourage late night shopping, restaurant going etc