Download
1 / 17
170 likes | 299 Vues
C ANON C OMMUNICATIONS LLC. Did You Know?. B2B magazines continue to be the single most frequently mentioned source of information for insight into how to build business and do a better job. Europe. 55 billion Euro market The 2 nd largest market in the world
E N D
Did You Know? B2B magazines continue to be the single most frequently mentioned source of information for insight into how to build business and do a better job.
Europe • 55 billion Euro market • The 2nd largest market in the world • Accounts for 30% of the global industry
Uniting Europe’s Medical Device Industry Circulation: EMDM - 18 500 qualified subscribers. MDT - 18 000 qualified subscribers. Duplication - 11% Total De-duplicated Circulation - 34 445 • Unique Companies: • 73% of companies that receive EMDM do not receive MDT • 67% of companies that receive MDT do not receive EMDM Readers Choice: (EMDM) products and services, (MDT) technical, manufacturers have preferences. The uniting factor is that year-in and year-out both groups spend millions with suppliers companies just like yours.
Combined Products. Combined Audiences. The Source Book: A new and improved Buyers’ Guide for the European medical device industry. With this EMDM & MDT collaboration you’ll reach 34 445 subscribers, plus bonus distribution at all of Canon Communications global tradeshow events. • Supplements - Reach all 34 445 unduplicated subscribers with: • May/June Supplement – Precision Machining and Orthopaedics • October Supplement – Medical Packaging
Did You Know? 9 out of 10 executives “strongly agree” that an integrated marketing approach is the best way to build their brand.
Integrated Marketing Solutions EMDM & MDTe-newsletter: Reaching 27 700 of the industry’s leading decision makers, this valuable marketing tool can provide a direct link to your company’s Web site. Frequency – 7 times per year. Webinars: Let EMDM or MDT editors moderate an on-line seminar on a topic of your choice. You’ll receive live feedback and the attendee profiles will give you a list of new leads. Inserts: Send you brochure or specialty marketing promotions inside or attached to an issue of EMDM or MDT.
To Quote the Industry… As a multi-site sterilization provider it is essential for us to reach the whole medical device market place. By using both MDT and EMDM we feel we can communicate with all of our existing customers as well as with potential new ones. Mareen Bartels - Marketing Executive - Isotron PLC
China • $20 billion market, growing at an incredible 20% per year • Expected to become the world’s second largest market by 2020 • Over $36 billion in government funding aimed at modernizing the healthcare industry.
Your Link to the World’s Fastest Growing Medical Device Market Circulation: 40% increase in 2007! CMDM is the only magazine circulated in China that is entirely focused on medical device manufacturers. Reach 7000 leading Chinese OEM’s with CMDM. Frequency: Published 4 times a year CMDM covers the entire spectrum of medical device. The first issue of 2007 is the Annual Buyers Guide, an essential reference guide for leading industry decision makers. New in 2007! MEDTEC China Show Guide & Directory. Provided to every show attendee and heavily promoted beforehand, an ad in this directory is a can’t miss marketing opportunity for anyone looking to make an impression on China’s leading medical device decision makers. Corporate Profiles: FREE to full-page advertisers Corporate Profiles provide a unique opportunity to tell your story to a new market with a vested interest in purchasing products and services from Europe and North America. Content appears in both English and Chinese.
Official Sponsor of: The success of CMDM and MEDTEC China go hand-in-hand. Of the 5, 500 plus attendees of MEDTEC China 2005, 75% answered “yes” to the question—Do you wish to receive or continue to receive CMDM magazine?
Integrated Marketing Solutions CMDM offers custom and prepackaged ad plans that meld the best of Canon’s print, and digital products. Inserts, custom e-newsletters, and website banner ads are just a few of the marketing tools at your disposal. New in 2007! CMDM E-newsletterReaching XXXX of the China’s leading medical device decision makers, this valuable marketing tool can provide a direct link to your company’s Web site. Frequency – 4 times per year.
To Quote the Industry… CMDM’s qualified audience and timely editorial make for a powerful Sales & Marketing partner in China—since we opened the doors to our new facility in Guangdong (Jan. 2006) CMDM has been a critical component in GW Plastics plans to be the leading manufacturing service provider to China’s large Medical Device OEM’s Brenan S. Riehl – President and CEO – GW Plastics
Package A: Issues: EMDM-MDT-CMDM-EMDM-MDT-CMDM Webinar: Enewsletter: Total Cost: XXXXXX Your Cost: XXXXXXX Package B: Issues: EMDM-MDT-CMDM-EMDM-MDT-CMDM Insert: Webinar: Custom Publishing: Total Cost: XXXXXXX Your Cost: XXXXXXX
To Quote the Industry… The Canon trio of international magazines, EMDM, MDT and CMDM have helped Precision Extrusion reach a much bigger market…with their professional image and high standing among their readers…it provides us with instant credibility in the global marketplace… Mike Badera – President – Precision Extrusion, Inc.
