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Logistics System

Logistics System. LOGISTICS ?.

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Logistics System

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  1. Logistics System Senator Nur Bahagi@- Logistics System

  2. LOGISTICS ? Disiplin Yang Berkaitan Dengan Pengadaan ( Procurement), Penyimpanan Barang ( Storage ) Dan Penghantaran ( Delivery ) Sesuai Dengan Jenis, Jumlah, Waktu, Dan Tempat Yang Dikehendaki Dari Titik Asal ( Point Of Origin ) Ke Titik Tujuan ( Point Of Destination ) Senator Nur Bahagi@- Logistics System

  3. Logistics Activities • Procurement • Storage • Delivery: Transportation Services Linkage Coordination Channel Relationship Structure Management Senator Nur Bahagi@- Logistics System

  4. Logistics Mission • Right Goods • Right Time • Right Place • Flow of Goods • Flow of Information • Flow of Money Senator Nur Bahagi@- Logistics System

  5. Jaringan Pemasok Sistem/aliran Material Sistem/aliran Sistem/aliran Jaringan Transportasi Jaringan Informasi transportasi Informasi Sistem/aliran Finansial Jaringan Finansial Logistics Flow Network Senator Nur Bahagi@- Logistics System

  6. Role of Logistics Increase Efficiency and Productivity Reduced Unit Cost Better Services Competitive Advantage Senator Nur Bahagi@- Logistics System

  7. Stakeholder Shippers Consumers Logistics Service Providers Government Senator Nur Bahagi@- Logistics System

  8. Performance Indicator • Customer : Services • Provider : Cost • Owner : Return Competitiveness Senator Nur Bahagi@- Logistics System

  9. Marketing/Logistics Management Concept • Customer Satisfaction • Suppliers • Intermediate Customer • Final Customer • Integrated Effort • Product • Price • Promotion • Place • Company Profit • Max long term profitability • Lowest cost given an acceptable • level of customer service Senator Nur Bahagi@- Logistics System

  10. Interface Marketing & Logistics Product Price Promotion Place Inventory Transportation Lot Warehousing Order Processing Information Senator Nur Bahagi@- Logistics System

  11. Evolution of Logistics System Partial Approach Integrated Approach • Value Chain • Vertical Marketing System Senator Nur Bahagi@- Logistics System

  12. Partial Approach Logistics as Part of Business Activity Procurement Physical Distribution Senator Nur Bahagi@- Logistics System

  13. Physical Distribution(Partial) K O N S U M E N Manufacturing Senator Nur Bahagi@- Logistics System

  14. Physical Distribution(Integrasi) K O N S U M E N Manufacturing Senator Nur Bahagi@- Logistics System

  15. Procurement(Partial) p E M A S O K Manufacturing Senator Nur Bahagi@- Logistics System

  16. Procurement(Integrated) p E M A S O K Manufacturing Senator Nur Bahagi@- Logistics System

  17. Integrated Approach Logistics as integrated part of business entity Supply Chain A Network of Connected And Interdependent Organizations Mutually And Co-operatively Working Together To Control, Manage And Improve The Flow Of Materials And Information From Supplier To End Users Senator Nur Bahagi@- Logistics System

  18. Integrated Logistics System Senator Nur Bahagi@- Logistics System

  19. Logistics Flow Customer Supplier Customer Distributor Customer Manufacture Supplier Customer Distributor Supplier Customer : Carrier Senator Nur Bahagi@- Logistics System

  20. Cycle Stage Customer Customer Order Cycle Retailer Distribution Cycle Distributor Manufacturing Cycle Manufacturer Procurement Cycle Supplier Senator Nur Bahagi@- Logistics System

  21. Customer Order Cycle Customer Arrival Customer Order Receiving Customer Order Entry Customer Order Fulfillment Senator Nur Bahagi@- Logistics System

  22. Distribution Cycle Retail Order Trigger Retail Order Receiving Retail Order Entry Retail Order Fulfillment Senator Nur Bahagi@- Logistics System

  23. Manufacturing Cycle Order Arrival Receiving Production Scheduling Manufacturing Shipping Senator Nur Bahagi@- Logistics System

  24. Procurement Cycle Order Based on Manufacturer’s Prod.. Schedule or Supplier’s Stocking Needs Receiving at Manufacturer Supplier Production Scheduling Component Manufacturing Shipping Senator Nur Bahagi@- Logistics System

  25. Chain Network(VERTICAL MARKETING SYSTEM) Supplier Manufacturing Whole Seller Retailer Customer Senator Nur Bahagi@- Logistics System

  26. Supply Chain A Network of Connected And Interdependent Organizations Mutually And Co-operatively Working Together To Control, Manage And Improve The Flow Of Materials And Information From Supplier To End Users Senator Nur Bahagi@- Logistics System

  27. Supply Chain Materials Flow Suppliers Procurement Manufacturing Distributions Customers Requirements Information Flow Senator Nur Bahagi@- Logistics System

  28. Material Flow Customer Service Achieving An Integrated Supply Chain Stage one: Base Line Material Control Purchasing Production Sales Distribution Senator Nur Bahagi@- Logistics System

  29. Material Flow Customer Service Achieving An Integrated Supply Chain Stage two: Functional Integration Materials Management Manufacturing Management Distribution Senator Nur Bahagi@- Logistics System

  30. Material Flow Customer Service Achieving An Integrated Supply Chain Stage three: Internal Integration Materials Management Manufacturing Management Distribution Senator Nur Bahagi@- Logistics System

  31. Material Flow Customer Service Achieving An Integrated Supply Chain Stage four: External Integration (Total Supply Chain Management) Suppliers Internal Supply Chain Customers Senator Nur Bahagi@- Logistics System

  32. Integrated Supply Chain Model Customer Information & Financial Flow Product & Information Flow Retailer Distributor Manufacturing 1st Tier Supplier 1st Tier Supplier 2nd Tier Supplier 2nd Tier Supplier 2nd Tier Supplier Senator Nur Bahagi@- Logistics System

  33. Evolution of the Externalization of Logistics Activities Client Business Process Mgt 4PL Client 3 PL Provider 00s 4 PL Client IT Service Provider Client 3 PL Provider 90s Outsourcing <80s Insourcing Internal Logistics Client Senator Nur Bahagi@- Logistics System

  34. Supply Chain Decision Making Framework Corporate Strategy Competitive Strategy Supply Chain Strategy Supply Chain Structure Inventory Transport W’housing Information Senator Nur Bahagi@- Logistics System

  35. Supply Chain Planning Link To Business Goal & Strategies Vision & Mission Business Goal & Strategies Customer Service Requirements Integrated Supply Chain Planning Design of Integrated SCM System Overall Performance Measure Senator Nur Bahagi@- Logistics System

  36. Competitive advantage and the ‘three C’s’Source: Ohmae. K, The main of the strategist, Penguin Books, 1983 Customers Needs seeking benefits at acceptable prices Value Value Cost Differentials Assets & Utilization Assets & Utilization Company Competitors Senator Nur Bahagi@- Logistics System Fig.1.1

  37. Delivery Performance Inventory Reduction Fulfillment Cycle Time Forecast Accuracy Overall Productivity Lower Supply Chain Costs Fills Rates Improvement Capacity Realizations 16% – 28% Improvement 25% - 60% Improvement 30% - 50% Improvement 25% - 80% Improvement 10% - 16% Improvement 25% - 60% Improvement 20% - 30% Improvement 10% - 20% Improvement Supply Chain Improvement Benefits Typical Quantified Benefits From Integrating The Supply Chain: Senator Nur Bahagi@- Logistics System Somber: QAD – PRTM ISC Benchmark Study

  38. Scope of Supply Chain Strategy • Inventory Strategy • Inventory levels • Deployments of inventories • Control methods • Transport Strategy • Modes of transport • Carrier routing/ Scheduling • Shipment size/ consolidation Customer Service Goals • Location Strategy • Number, size, and location of facilities • Assignment of stocking points of sourcing points. • Private/public warehousing Senator Nur Bahagi@- Logistics System

  39. Consumer Franchise Customer Franchise Supply Chain Efficiency Marketing Effectiveness X X = • Brand values • Corporate Image • Availability • Customer service • Partnership • Quick response • Flexibility • Reduced asset base • Low cost supplier • Market share • Customer retention • Superior ROI The Impact of Supply Chain and Customer Service on Marketing Fig.1.2 Senator Nur Bahagi@- Logistics System

  40. Revenue Costs Costs, revenue & profit contribution Maximize Profit Service Level 0 100% The Cost / Benefit of Service Fig.2.5 Senator Nur Bahagi@- Logistics System

  41. Supply Chain Impact on ROI Customer Service Sales Revenue Profit − Costs SCM/Logistics Efficiency Return On Investment ÷ Inventory + Account Receivable Asset Deployment & Utilization Capital Employed + Cash + Fixed Assets Fig. 3.6 Senator Nur Bahagi@- Logistics System

  42. Supply Chain Management The Management of Upstream And Downstream Relationship With Supplier And Customers To Deliver Superior Customer Value At Least Cost Linkage Coordination Channel Relationship Structure Management Senator Nur Bahagi@- Logistics System

  43. Channel Structure  The Structure Of Intracompany Organizational Units And Extracompany Agents And Dealers, Whole Sale And Retail, Through Which A Commodity, Product, Or Service Is Marketed Senator Nur Bahagi@- Logistics System

  44. Function Of Channel • Exchange • Physical Distribution • Facilitating Senator Nur Bahagi@- Logistics System

  45. Generic Structure Farm And Raw Material MANUFACTURER WHOLESALERS RETAILER CONSUMERS Senator Nur Bahagi@- Logistics System

  46. Channel Participants Primary Specialized Senator Nur Bahagi@- Logistics System

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