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Explore the impact of social networking ethics in professional settings, supported by recent Facebook statistics. With over 200 million active Facebook users and more than 3.5 billion minutes spent daily, the potential for both productivity enhancement and productivity loss is significant. This resource discusses how organizations can effectively promote productive internet usage while managing the risks of employee engagement with social media. Discover user demographics and engagement patterns to better understand how to harness social networking positively within your organization.
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EthicsStat …Now You Know Addressing Social Networking Ethics Resource Center April 22, 2009
Recent Facebook Statistics: How Much of This Occurs at Work? Global internet usage surpassed 1 billion unique visitors in December 2008 Source: http://www.comscore.com/press/release.asp?press=2698 • General Growth • More than 200 million active users • More than 100 million users log on to Facebook at least once each day • More than two-thirds of Facebook users are outside of college • The fastest growing demographic is those 35 years old and older • User Engagement • More than 3.5 billion minutes are spent on Facebook each day (worldwide) • More than 20 million users update their statuses at least once each day • Mobile Users • There are more than 30 million active users currently accessing Facebook through their mobile devices Source: http://www.facebook.com/press/info.php?statistics
What Are You Doing to Promote Productive Internet Usage in Your Organization? Social networking through Facebook or Twitter can be beneficial to organizations if managed correctly, but a true productivity killer if abused by employees. To What Extent Have You Observed the Abuse of Internet by Other Employees At Work? 20% 16% 11% Percent Agreement 10% 0% NBES 2007 ERC 2008/09 Client Database Survey Population