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Business Analysis identifies business needs, analyzes problems, and finds solutions to improve performance. It connects strategy to execution through data and stakeholder insights. Business Strategy defines vision, goals, and direction to gain a competitive edge using tools like SWOT, PESTLE, and Porteru2019s Five Forces. While strategy decides *where* to go, analysis defines *how* to get there effectively. Together, they create a feedback loop u2014 strategy sets direction, and analysis refines actions u2014 ensuring efficiency, adaptability, and sustainable growth in a dynamic market.
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Business analysis and strategy are two interrelated disciplines that together form the backbone of a sound business. Let’s take them step by step to understand what they mean, how they do it, the tools they use, and how they connect in the real world of business. Part one of business analysis the foundation 1. What Is Business Analysis? Business Analysis (BA) refers to the process of recognizing business needs, assessing problems and discovering solutions with benefits for stakeholders. It connects the commercial goals with the technical implementation. A Business Analyst (BA) can be termed as a translator who takes the plans and schemes of the management and converts them into actionable plans that can be utilised by the team. How business analysis and strategy work together The strategy determines the vision → The analysis determines the path. Guess what? Strategy: "We want to expand to international markets."
Analysis: "that countries OFFER , OFFER the best return on investment? What are the legal barriers?" Analytics provide data-driven strategic insights. Business analysts gather , gather market data, customer insights and operational gaps to inform strategic decisions. Constant feedback. Analysts measure , measure the results of the strategy and report the results to management, that leads to the development of the strategy. Transformation and change management. Business analysts play a key role in turning strategic plans into successful operational changes. ? Example: Real , Real application Case Study: Amazon Strategy: Customer obsession, low prices, fast delivery, diversification (AWS, Prime, etc.) The role , role of business analytics:
Identifying consumer behavior through data. Logistics efficiency analysis. Guess what? Continuous development of technology and customer service. And oh yeah, The result: strategy supported by analysis → industry dominance.