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Mechatronics Opportunities. What is Mechatronics? Mechatronics is the synergistic integration of physical systems, electronics, and computers through the design process. Simply put, it is Multidisciplinary Systems Level Engineering . Why is it Important?

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What We Offer

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  1. Mechatronics Opportunities • What is Mechatronics? • Mechatronics is the synergistic integration of physical systems, electronics, and computers through the design process. • Simply put, it is Multidisciplinary Systems Level Engineering. • Why is it Important? • Design engineers have become “multidisciplinary” and, as a result, are being challenged to integrate various technological solutions into their designs more than they ever have in the past. • The biggest challenges facing design engineers are: • the lack of cross-functional knowledge • integration issues between mechanical and electrical/electronics components and hardware and software. • In order to keep up with today’s fast-paced design challenges, engineers need a comprehensive, reliable source for Mechatronics information. • What We Offer • As a joint effort between the Design News & EDN magazines and web sites, we offer a full suite of opportunities for marketers wishing to target these multidisciplinary engineers specializing in mechanical, electrical and electronic design. • The Mechatronics Zonemicrositeaggregates • content from across the two publications’ blogs, articles, webcasts, videos and more, providing the most comprehensive Mechatronics resource on the Web. • The monthly Mechatronics e-newsletter delivers expert editorial to an opt-in circulation of 55,000. • Quarterly print and digital Mechatronics supplements feature real-world case studies of engineering challenges. • Quarterly Mechatronics editorial webcasts round out our multimedia offerings. • In-depth Mechatronics articles are featured in both magazines monthly. 1

  2. Mechatronics Zone Microsite Packages • As one of only three Mechatronics Zone sponsors, you receive: • 33% share-of-voice of all banner ads on the Mechatronics blog and article pages • Sponsorship of the monthly Mechatronicse-newsletter (circulation: 55,000) • Five sponsor links listed in the online Mechatronics Resources module • Up to five videos posted in the online • Mechatronics Zone video module Tier 1: 33% SOV + Position 1 in e-newsletter; Tier 2: 33% SOV + Position 2 in e-newsletter; Tier 3: 33% SOV + Position 3 in e-newsletter; Mechatronics Zone Site Mechatronics eNewsletter 2

  3. Additional Mechatronics Opportunities Quarterly Mechatronics Webcasts Multi-sponsorship (max. 4 sponsors) Minimum 200 full-contact leads, guaranteed; 2012 Mechatronics Webcasts 2012 Mechatronics Supplements Calendar Quarterly Mechatronics Print Supplements 3

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