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WBAY-TV

Coverage Map. WBAY-TV. GREEN BAY – FOX CITIES. DMA RANK: 70. Total Adults 18+ 836,000 Total Adults 25-54 456,000 Women 18+ 422,000 Women 25-54 225,000 Men 18+ 414,000 Men 25-54 231,000. Source: Nov 09, Nielsen. Metro Area.

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WBAY-TV

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  1. Coverage Map WBAY-TV GREEN BAY – FOX CITIES DMA RANK: 70 Total Adults 18+ 836,000 Total Adults 25-54 456,000 Women 18+ 422,000 Women 25-54 225,000 Men 18+ 414,000 Men 25-54 231,000 Source: Nov 09, Nielsen Metro Area DMA Designated Market Area Multi-Set VCR Broadcast Time Warner Interconnect ADS DMA Break-outs 85% 72% 99% 46.5% 32% Viewer Profile Program Line-up Education: High School Grad 35% Some College 19% College Graduate 20% Graduate Degree 10% Occupation: White Collar 37% Blue Collar 14% Working Women 33% Retired 17% HH Income: less than 30,000 22% 30-50,000 30% 50-75,000 24% 75-100,000 15% 100,000 + 10% Source: Nov 09, Nielsen Source: Marshall Marketing Survey 2009 (Brown, Outagamie, Calumet, Winnebago counties)

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