10 DAYS OF LIST BUILDING MADNESS

1. 10 DAYS OF LIST BUILDING MADNESS

2. 10 Days of List Building Madness

3. 10 Reasons You Need an Email List

4. INTRODUCTION Every business needs an email list for interacting with customers and making special offers.

5. 10 REASONS YOU NEED AN EMAIL LIST • You can make money directly by selling products to your email list.

6. 10 REASONS YOU NEED AN EMAIL LIST • Your email list brings new prospects into your sales funnel.

7. 10 REASONS YOU NEED AN EMAIL LIST • You have direct communication with your target market.

8. 10 REASONS YOU NEED AN EMAIL LIST 10 Reasons You Need an Email List • Your subscribers get to see your business's personal side.

9. 10 REASONS YOU NEED AN EMAIL LIST • Your subscribers gain access to content and offers that are only available to your list.

10. 10 REASONS YOU NEED AN EMAIL LIST • You can use your email list to build a stronger relationship with your market.

11. 10 REASONS YOU NEED AN EMAIL LIST • A large and responsive email list is an asset for your business.

12. 10 REASONS YOU NEED AN EMAIL LIST • You can get direct feedback from your customers.

13. 10 REASONS YOU NEED AN EMAIL LIST • You can get to know your customers better.

14. 10 REASONS YOU NEED AN EMAIL LIST • Your competition is probably doing email marketing and they may not be doing it well.

15. ASSIGNMENT DEFINE YOUR PURPOSE • Write one sentence defining the purpose of your list. • Put this on your Email Content Plan worksheet.

16. 10 Steps to Setting up Your List

17. INTRODUCTION There are just ten simple steps to starting an email list.

18. 10 STEPS TO SETTING UP YOUR LIST • Define your purpose and long-term strategy.

19. 10 STEPS TO SETTING UP YOUR LIST • Define your target market.

20. 10 STEPS TO SETTING UP YOUR LIST • Create or purchase rights for the freebie you’ll use to get people to sign up.

21. 10 STEPS TO SETTING UP YOUR LIST • Create a squeeze page for your opt-in form.

22. 10 STEPS TO SETTING UP YOUR LIST • Create a 'thank you' page that thanks the subscriber and asks them to check for the confirmation email.

23. 10 STEPS TO SETTING UP YOUR LIST • Create a confirmation page where the subscriber can download their free gift.

24. 10 STEPS TO SETTING UP YOUR LIST • Sign up for an autoresponder software program to manage your list and send messages.

25. 10 STEPS TO SETTING UP YOUR LIST • Follow the autoresponder's set-up instructions and fill in necessary information.

26. 10 STEPS TO SETTING UP YOUR LIST • Write a welcome email with a link to the download page.

27. 10 STEPS TO SETTING UP YOUR LIST • Test everything to make sure it works the way you expect it to.

28. ASSIGNMENT Start Your Email Content Plan • Brainstorm a list of topics for the emails you'll send to your list. Focus on informational emails that help your subscribers with problems, questions, and issues they have. • Record these ideas on your Email Content Plan worksheet • Put topics into a logical order and write at least the first 3.

29. 10 Ways to Identify Your Audience

30. INTRODUCTION You need to clearly identify your audience so that you'll know what content to send them and what offers to make.

31. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Basic Demographic Information.

32. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Interests and Hobbies. What they do in their free time.

33. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Perceptions and Opinions. How they see themselves and their world.

34. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Values. What they value most in life.

35. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Shopping Behavior. What they buy, how often, and how much they spend.

36. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Groups and Associations. What groups they belong to.

37. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Other Lists They Subscribe to. Other lists they're also subscribed to and marketers they follow.

38. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Language Considerations. What tone of language they prefer.

39. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Problems, Pains, and Fears. Problems that you can help them solve.

40. 10 WAYS TO IDENTIFY YOUR AUDIENCE • Where They Spend Time. Websites, forums and social media sites where your target market spends time.

41. CONCLUSION You can discover this information by doing research or simply by asking your audience.

42. ASSIGNMENT Target Market Profile • Research your target market and fill out all of the above information. • Identify at least 2 different segments of your market and create a profile of an individual in each segment that's a perfect fit for your email list. • Record everything on your Target Market Profile worksheet.

43. 10 Ideas for Free Gifts for Your List List

44. INTRODUCTION The best practice in email marketing is to offer a free gift as an enticement to join your list.

45. 10 IDEAS FOR FREE GIFTS FOR YOUR LIST • Free Reports. Short, instructional PDF files.

46. 10 IDEAS FOR FREE GIFTS FOR YOUR LIST • Free ECourse. A course in installments that teaches people how to do something.

47. 10 IDEAS FOR FREE GIFTS FOR YOUR LIST • Free Membership. Free access to a paid membership site.

48. 10 IDEAS FOR FREE GIFTS FOR YOUR LIST • Free Software. A free software program or app that your subscribers can use.

49. 10 IDEAS FOR FREE GIFTS FOR YOUR LIST • Access to a Webinar. Access to a paid or exclusive webinar.

50. 10 IDEAS FOR FREE GIFTS FOR YOUR LIST • Coupons or Discount Codes. Coupons or discounts for your goods or the goods of others.