1 / 23

“The Promotion of Multimedia and Content Industries in the Ibero-American Countries”

“The Promotion of Multimedia and Content Industries in the Ibero-American Countries”. - Director General for Technical Studies, Research and Development – COFETEL (México) - Vicepresident – International Federation of Multimedia Associations – FIAM - Rapporteur of e-Commerce (CITEL-OAS).

oki
Télécharger la présentation

“The Promotion of Multimedia and Content Industries in the Ibero-American Countries”

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. “The Promotion of Multimedia and Content Industries in the Ibero-American Countries” - Director General for Technical Studies, Research and Development – COFETEL (México) - Vicepresident – International Federation of Multimedia Associations – FIAM - Rapporteur of e-Commerce (CITEL-OAS) Mr. Enrique Díaz Cerón

  2. Concepts • Multimedia. • Content. • Interactive communication. • Interactive media: Online and Offline. • Infrastructure versus Superstructure. - Telecommunications and computers. - Applications and Services - Multimedia and Contents. • Information Divide.

  3. Media Transition to the content industry MEDIA INDUSTRY UP TO 1994/95 CONTENT PRODUCTION TRANSPORT NETWORKS OPERATORS END USER TECHNOLOGIES (HARDWARE/SOFTWARE) CONTENT PACKING COMPUTERS TELECOMMUNICATIONS MEDIA CONVERGENCE MEDIA TELECOMMUNICATIONS NOW COMPUTERS “CONTENT INDUSTRIES” Tekno-Z

  4. Content: Business Asset IN THE NEW INDUSTRY OF DIGITAL SERVICES, THE VALUE ADDED BY THE CONTENT WILL BE MORE THAN 50 %. TRADITIONAL TELECOMMUNICATIONS INDUSTRY (TELEPHONY) NETWORK OPERATOR 80% EQUIPMENT 20% TRADITIONAL PUBLICITY MARKETS CONCEP- TION 10% PACKING CONTENT 30% PRINTING 40% DISTRIBUTION 20% ON LINE SERVICES IN 2000 AND BEYOND SERVICE OPERATOR < 20% NETWORK OPERATOR < 20% CONTENT ORGANIZER > 30% EQUIPMENT < 10% CONTENT CREATOR > 20% DISTRIBUTION CONTENT OTHER Tekno-Z

  5. Arguments • Evolution of telecommunications. • Convergence. • Need for interactive and multimedia communications. • Internet as an infrastructure for general communication. • Justifying the investments and the efforts in developing infrastructures. • Desperate need for the participation of all nations in the new global and connected world. • Opportunities in the new industries for all nations.

  6. Online Languaje Populations (March, 2001) Source: Global Reach

  7. Results of Inktomi´s Study(February 2000)

  8. Absolute Presence of the Languajes in the Internet Source: Funredes

  9. New Industries • Inter-related activities and services interdependent industries. • Industries without chimneys. “Clean, fast growing and profitable” • Relatively low requirements in capital investment. • Activities intensive in talent, inspiration, artistic sensibility, creativity and Culture.

  10. Current Situation in Ibero America Analysis of weak and strong points Weak Points: • Insufficient human resources: specialists and users. • Scarce presence of Spanish, Portuguese and other local languages in the global network infrastructure. • Low content production. Imports dependence. • A low proportion of users. • Low teledensity, scarcity in computers, lower infodensity • High access prices. • Very low geographical covering. • Very limited WB services.

  11. Current Situation in Ibero America Analysis of weak and strong points Strong Points: • Nations and peoples very rich in values, artistical expressions, Civilization and Culture. • A global potential market of nearly 600 millions. • A tradition of craftmanship and fine Arts production in every Ibero-American country. • A real improvement in telecommunications and IT. • A sense of very strong and eternal ties among our national communities.

  12. Current Situation in Ibero America Analysis of weak and strong points Other positive points (CITEL resolutions): • CCP.I / Res. 116 (XIV-01) Project e-Americas. • CCP.I / Res. 117 (XIV-01) Specialized Terminology in Spanish, Portuguese and French.

  13. 1stInternational Congress of the Spanish Language.Zacatecas, México 1997 “Pido a los gobiernos un poco de dinero para esta noble causa: la de la defensa de nuestra herramienta de comunicación. La lengua es la más eficaz de las armas y la más rentable de todas las inversiones. Nunca será tarde para que comencemos a poner nuestros ahorros al servicio de los beneficios futuros que serán de todos y que servirán a todos.” Camilo José Cela, Spain, Nobel Prize of Literature

  14. Measures for Evolution 1/2 • To study the possibles architectures of these industries for all the Ibero-American countries. • To boost experience and knowledge. • To develop extensive programs in Human Resources. • To make the inventories of cultural, educational, artistic and entertainment heritages. • To make a serious study on the presence of our languages in the global network infrastructure.

  15. Measures for Evolution 2/2 • To promote the rise of new national specialized companies in each country. • To generate the convenient regulatory actions for Computer, IT, entertaintment industries and telecommunications operators. • To open the governmental markets. • To include multimedia and content creation activities in every e-Country program. • To organize a yearly Ibero-American event.

  16. Beneficial impact in conservation, production and distribution of: Music. Cinema. TV / Radio. Educational content. National and Ibero-American information heritage.

  17. IA Subregional Development Perspectives • “e-Americas” development. • A permanent influence of IA in the Cultural Globalization. • The opening of wide spaces for the participation of IA exportators in the global markets of MM and content products and services.

  18. Organization of the Industry • Mexico – Asociación Mexicana de Multimedios, Inforrutas y Contenidos de Información (AMMICI) • Brasil – ABMIDIA • Argentina • International Federation of Multimedia Association (IFMA / FIAM)

  19. A Proposal 1/2 • Human Resources. • Information-heritage conservation and explotation. • “Localization” of MM and content production and distribution. • Vertical integration of MM and content products and services. (e-Country programs)

  20. A Proposal 2/2 • “e-Government” programs. • To promote new companies. • International co-operation. • Integrated offer of Ibero-American producers. • Cultural and linguistic preservation. Linguistic ecology.

  21. IA: Enormous richness ... • Potentially,almost 600 millions of precious • Personal mines ...

  22. Confucius

  23. ediaz@cft.gob.mxediazc@prodigy.net.mx

More Related