Best Ways to Increase Social Media Engagement for Your Brand

Apr 18, 2019

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Social media is beginning to take its rightful throne in the world of marketing as for many businesses itu2019s the key catalyst for brand growth. If done right, itu2019s domino-effect can create waves of positivity for many businesses to boost brand awareness and increase conversions to improve company profits. Unfortunately, growing an audience is also one of the most difficult tasks for businesses. In order for social media marketing to work, you need an audience. Otherwise itu2019s like talking to a brick wall. Working to increase social media engagement is an ongoing task. You will need to spend some time getting to know your audience and then spending time with them every day. Follow these tips for increasing social media engagement below to achieve business growth. 1. Incorporate images in your posts. One study indicated that images led to an 85% interaction rate on Facebook and increased shares of content by 35%. 2. Make it funny. When you add humor, you add value to their day outside of what your products themselves provide. This sort of content brings smiles to faces and fosters a more favorable view of your brand. 3. Ask for feedback and reviews. Just remind people that you want to hear from them. Their reviews can help you devise new products or improve ones that you already offer. 4. Add immediacy with live video. According to Marketing land, people spend three times as much time engaging with a live video than they do with one that is prerecorded. 5. Share a surprising statistic Ideal statistics to help your brand increase social media engagement can include anything that relates to your industry or the interests of your audience. Do you have more ideas on how to increase social media engagement? Share them with us in the comments below!

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Best Ways to Increase Social Media Engagement for Your Brand

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