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SEO Sydney PowerPoint Presentation

SEO Sydney

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SEO Sydney

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  1. Can Any Inbound Linking Hurt My Ranking? The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any inbound linking. For more details :http://onlinemarketingheroes.com.au/

  2. The Importance of Anchor Text in Back-links The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for branding purposes, but it isn’t usually needed.  For more details :http://onlinemarketingheroes.com.au/

  3. Is Search Engine Submission Necessary? The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they will also be indexed… and so on. For more details :http://onlinemarketingheroes.com.au/

  4. Absolute Links vs. Relative Links – SEO Value The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines index your page. It shouldn’t really make a difference, but many conclude that this is reason enough. For more details :http://onlinemarketingheroes.com.au/

  5. When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. Strategic Use of Images in Search Engine Optimization For more details :http://onlinemarketingheroes.com.au/

  6. Contact Us Email : info@onlinemarketingheroes.com.au Contact no :-+61478790780 3/98 Duke St Campsie NSW 2194 Thank You For more details :http://onlinemarketingheroes.com.au/