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A Creative Approach to Merchandising Without Spending a Fortune

Learn innovative strategies for merchandising without breaking the bank. Discover how to create a unique shopping experience that sets you apart from the competition. Join Jen Tabor at Booth 1706 for expert advice on boosting your store's appeal. From location optimization to engaging displays and stocking essentials, this session covers everything you need to enhance your retail environment. Engage with specialists, embrace sustainability, and elevate your store's ambiance with simple upgrades. Don't miss out on transforming your store into a vibrant retail destination. Contact Jen Tabor at jen@souldier.us or visit Booth 1706 for more insights and inspiration.

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A Creative Approach to Merchandising Without Spending a Fortune

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Presentation Transcript

  1. A Creative Approach to Merchandising Without Spending a Fortune With your host, Jen Tabor Souldier Guitar Straps, Booth 1706

  2. You’re a retail store first,then a music store.

  3. Why shop independent retail stores? Scene Trust/Knowledge Advice The people Interaction Charm

  4. Think of an independent store like a boutique. Stock products and offer services that set you apart.

  5. Location, Location, Location

  6. Create an obstacle course

  7. Organize racks and shelves or have someone else do it.

  8. Spread things out.

  9. Integrate to create anatural habitat.

  10. Alter perception.

  11. Increase the need to purchase.

  12. Be on top of your restock. Don’t let your stock dwindle to the ‘leftovers’ on the rack. When you restock frequently, the leftovers appear less leftover.

  13. Create Specialists

  14. Include others on decisions when fashion is involved.

  15. “You don’t have to go it alone,”-Bono

  16. Be open to new lines.

  17. Is your store a ‘hang’?

  18. Go green with your junk.

  19. Trash to treasure.

  20. * Upgrades *

  21. The power of paint.

  22. A little color goes the wrong way.

  23. Opt for gridwall.

  24. If you build it, they will come.

  25. Live the dream!

  26. * Contact * • If you would like to follow up or have specific questions, feel free to stop by the booth, pick up a business card, send an email. • Jen Tabor jen@souldier.us • Find us at Booth 1706 • Thank you to all of my lovely stores owners who were willing to participate in this experiment with me.

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