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The Top 10 reasons the Salesforce user should switch to SugarCRM. Agenda. SugarCRM’s Competition Salesforce.com Comparing the Software Software Architecture Software Integration 3 rd Party Applications Software Features Comparing the Costs Software Costs Typical Implementation Costs
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The Top 10 reasons the Salesforce user should switch to SugarCRM
Agenda • SugarCRM’s Competition • Salesforce.com • Comparing the Software • Software Architecture • Software Integration • 3rd Party Applications • Software Features • Comparing the Costs • Software Costs • Typical Implementation Costs • Ongoing Costs • Comparing Services • Support Offerings • Deployment Offerings • About Levementum
Pre-amble… BHAS: “If you are assessing Salesforce, or any other closed source CRM for your CRM needs, you would be remiss (ok…foolish) not to examine the SugarCRMvalue proposition”
Bias in this presentation? • Objectivity? • Researchers are competitors to salesforce.com • Respectfulness • Yes • Our experience? • Multiple Salesforce.com to SugarCRM conversions
The basis…and disclaimer • The data being presented here is from research performed over 2010-2008 • This presentation is focused on differences….not subjective opinions about Salesforce.com • “People vote with the their feet”….and Salesforce.com is a very successful and solid solution. Period. • …that said, SugarCRM offers some real advantages.
So with that… The Top 10 reasons to switch from Salesforce.com to SugarCRM
#10: Deployment flexibility • Salesforce.com offers you a SAAS solution, hosted in its NA, EMEA or AP data centers. • SugarCRMoffers you a SAASsolution and an On-Premisesolution (both are provided with your subscription) or a host of certified partner SAAS solutions worldwide • Differentiator? • Deployment Choice!
#9 Core code customizations • Salesforce offers you an architecture to extend product features and integrate. • SugarCRMoffers you an architecture to modify the core – modify the API – re-architect product features….in an upgrade safe-way. Additionally – all SugarCRM code is provided to you….its open source (even the commercial version!) • Differentiator: Choice, Control, Power with a Framework
Comparison: Software Architecture • Application Architecture • Database Architecture • Deployment Architecture SugarCRM provides customers with: • An enterprise class MVC architecture. • Software built on benchmarked proven Open application development code and objects. • Multiple options for database and platform deployment • Flexible deployment in ANY industry standard cloud platform • A true “Open Cloud” choice…as opposed to a private black box cloud and platform.
#8 REST Integration Framework • Salesforce.com’s web service API does not support REST (as of 8/10)… • SugarCRM supports REST! • Differentiator: Leaner (faster) integrations…ask your development team. It matters!
Comparison: Software Integration • Web Services Architecture • Database Access Architecture • Deployment Architecture SugarCRM provides complete flexibility on integration and data delivery: • Use a SOAP or RESTful approach for your integrations and applications. • Access your data via web services, or access via ODBC, JDBC, or a direct database connection • Utilize any Business Intelligence platform seamlessly. • Note, for example, Crystal reports for Salesforce.com can only be used “within” Salesforce.
#7 3rd Party Extensions • Salesforce.com claims approximately 1000 extensions and services on the AppExchange • SugarCRMoffers 6000 extensions…plus the source code for these. • Differentiator: Additional features, and even better – citable code fragments and examples of how to customize the solution creatively
Comparison: 3rd Party Applications (2009) • Sugar CRM • Salesforce.com SugarCRM provides customers with: • An unparalleled volume of addons • A commitment to open source • The ability to customize all add-ins • More than 75 language packs
#6 Free Entry Level Offering • Salesforce.com’s does not offer a free entry level offering • SugarCRM’sentry level offering mirrors the Salesforce.com Group edition (their 2nd level offering) • Differentiator: Features and value…the ability to try, try, try, try, and maybe buy…or not.
Comparison: Software Features – Entry Level Offering • SugarCRM • Salesforce • Microsoft SugarCRM provides customers with: • An enterprise class MVC architecture. • Software built on benchmarked proven Open application development code and objects. • Multiple options for database and platform deployment • Flexible deployment in ANY industry standard cloud platform • A true “Open Cloud” choice…as opposed to a private black box cloud and platform.
#5 Powerful Entry Commercial Offering • Salesforce.com offers an entry level offering that lacks key Sales features • SugarCRM’sprofessional offering is equivalent to the Enterprise offering of Salesforce.com
#4 Money • Salesforce.com’s enterprise ready solution is offered at $125/mo • SugarCRM’senterprise ready offering at offered at $30/mo • Differentiator: Cost!!!!
#3 Data…and Control of it • Salesforce.com has historically made it difficult to pull complete data sets (relationships, objects, constraints) • SugarCRM offers you native and complete access to the entire db • Differentiator: Control
Comparison: Data Jail • SugarCRM: • With SugarCRM, you are the owner of your own data. You get a full backup of all your data with all the object relationships intact up to four times a month at no additional cost. There are two key aspects to CRM data: customer data and the relationships between accounts, contacts, opportunities and all the other data • Salesforce (2009): • Raw object text backups • No relationships between objects • One monthly flat file data dump without any data relationships. How is a customer supposed to load that into a database? You can’t.
#2 The USA PATRIOT ACT • Organizations that run on the NA systems or Salesforce.com are subject to the PATRIOT act – and the EMEA and AP instances have ambiguous rules therein. • SugarCRM offers you control of your on-premise environment • Differentiator: Control
#1a Open Source • Salesforce.com…closed • SugarCRM…open • Differentiator: Total control of your own destiny
#1b Basic Customizations • Salesforce.com offers a robust framework for basic change…but with limitations on max applications, objects, fields, etc. • SugarCRM has a limitless module builder and studio • Differentiator: Control!
Custom Modules and Fields • SugarCRM • Easy to use “Field Studio”. Does not require developer skills. • No limits on custom fields • No limits on custom modules • Salesforce.com • Easy to use module builder + “Eclipse –force.com”. Does not require developer skills. • Constraints on additions
Integration Limitations I • Callouts or Logic Hooks • SugarCRM • CE No Limits • Professional No Limits • Enterprise No Limits • Salesforce.com • CM Not allowed • Group Not allowed • Professional Limited • Enterprise Limited • Unlimited Limited
Integration Limitations II • Web Services API • SugarCRM • CE No Limits • Professional No Limits • Enterprise No Limits • Salesforce.com • CM Not allowed • Group Not allowed • Professional Limited • Enterprise Limited • Unlimited Limited
Implementations! • What is the key technical skill required for your implementation No Leverage Leverage in other Projects Leverage in other Projects
Deployment Options • Salesforce.com • Force.com hosting environment (not a cloud) • Multi-tenant shared database environment • No migrations allowed outside of the host • SugarCRM • Hosted, On-Premise, Private Cloud or Hosted Cloud • Supports AmazonEC2, Rackspace, and all major cloud offerings • Images are ready to go • Migration from Hosted to Cloud, On-Premise to Hosted, etc…allowed!
Summary SugarCRM offers a superior cost, feature, integration and flexibility offering. In our horribly biased opinion….but investigate for yourself!
About Levementum • Founded 2005 • Added SugarCRM service line 2005 (v3.5.1) • Added Compiere ERP service line 2008 • Added Pentaho BI service line 2009 • Added Magento e*Commerce service line 2009 • Added Mindtouch Collaboration service line 2009 • Mission: • Drive “world class” Revenue & Margin results using Open Source Technology and Process focused Methodology • Company Information • 31 Employees • Offices: • Phoenix, AZ (Headquarters) • New York City, NY • Atlanta, GA
About Levementum • Service Lines • SugarCRM (Open Source CRM) • Officially a “Gold Partner” of SugarCRM since 2006 • Services: • Consulting, Development, Integration and Intelligence • Training • Cloud Hosting • CompiereERP (Open Source ERP) • Services • Consulting • Training • Development, Integration and Intelligence • Magento • Mindtouch
Levementum Global • USA • Phoenix, AZ • Atlanta, GA • Portland, OR • Green Bay, WI • Australia • Sydney, NSW • Canada • Toronto, ON