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This document outlines the dissemination and exploitation strategy discussed during the VIKEF project meeting held in Luxembourg on February 15-16, 2006. Key topics included the provision of solutions for information retrieval, semantic web concepts, knowledge sharing among targeted audience groups, and collaboration support. The strategy aims to raise awareness, share knowledge, and involve market actors, particularly in the scientific community and software development sectors. Emphasis is placed on effective dissemination channels and relationship building with stakeholders.
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WP15- Dissemination & ExploitationINMARK Dissemination &Awareness Strategy Meeting Feb 15-16, 2006 Luxembourg
Explicit knowledge • Providing Solutions for: • Information finding and ICK acquisition • Automatic opening up an annotation of textual documents • Representation • Interoperability • Interpretation • Personalization • Multimedia Content representation and visualization • Maintenance and Collaboration support Implicit knowledge STATIC WWW URI, HTML, HTTP Semantic Web RDF, RDF(S), OWL What “making the semantic web fly” means?Bridging the Gap
Objectives & Target Groups • Dissemination objectives: • Awareness raising among targeted audience groups • Knowledge &Experience sharing and transfer towards stakeholders • Support the conception and implementation of the VIKEF Exploitation Plan • Target audiences: • The Knowledge Management and Semantic Web related Scientific community • Market actors: a)in the Scientific Congress and Trade Fairs industries and b) other industries which have already shown interest in VIKEF as a result of previous D&A activities • Software developers active in Knowledge-Based systems • High-Tech related brokers and venture capital investors
Dissemination Strategy & Channels Focused on: • Creating an adequate level of awareness among target groups as well as among non-identified potential stakeholders • Providing backup support or targeted/customised dissemination activities • Dissemination channels: VIKEF website, press releases, flyers, scientific papers, public deliverables and participation in conferences, workshops, etc. Line 1: Build –up of a wide scope exposure and visibility (“shotgun approach”) Line 2: Build –up a critical mass of “convinced” stakeholders (“sniper approach”) • Focused on: • Establishing networks of stakeholders & partners interested in taking advantage of Project´s outputs, either on the scientific and educational fields or looking for the creation of future business opportunities. • Main Dissemination tool: one-to-one marketing with pre-identified organisations.