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2.0. State Organizations. The future of State Organizations starts here. . 2.0. State Organizations. The future of State Organizations starts here. Scott Montgomery Vice President – Policy, Advocacy, and Government Relations October 28, 2013. So What?. Why Now?. Pain Points*

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2.0

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  1. 2.0 State Organizations The future of State Organizations starts here.

  2. 2.0 State Organizations The future of State Organizations starts here. Scott Montgomery Vice President – Policy, Advocacy, and Government Relations October 28, 2013

  3. So What?

  4. Why Now?

  5. Pain Points* Need the right people in the room Different strokes for different folks (or states) The “ain’t getting enough good stuff” blues Professional Development “Actionable” Information (research, data, materials, etc.) Islands of excellence * Realizing all experiences are not equal, some of you may have no complaints, everything’s honky doory, a “well oiled machine” or some variation thereof.

  6. FY14 Focus Areas Extend membership to workforcerelated state customers and user groups; Increase K-12 representation to support new ACT solutions including ACT Aspire; Provide enhanced professional development and networking opportunities for state organization members; Create improved communications channels to provide – and receive – critical information regarding ACT solutions and services as well as information regarding opportunities that may exist within given states; and Educate, provide updates and alerts, and when necessary mobilize state organization members to advocate and promote ACT solutions as the local grassroots level.

  7. FY14 Focus Areas Extend membership to workforce related state customers and user groups; Increase K-12 representation to support new ACT solutions including ACT Aspire; Provide enhanced professional development and networking opportunities for state organization members; Provide state and regional opportunities to share information and learn from other state organization members about pertinent education and workforce issues Create opportunities to engage ACT national staff on issues relevant to states and local education and workforce agencies Provide opportunities to review ACT policy research and policy statements to ensure local and state issues are adequately addressed Create improved communications channels to provide – and receive – critical information regarding ACT solutions and services as well as information regarding opportunities that may exist within given states; and Educate, provide updates and alerts, and when necessary mobilize state organization members to advocate and promote ACT solutions as the local grassroots level.

  8. FY14 Focus Areas Extend membership to workforce related state customers and user groups; Increase K-12 representation to support new ACT solutions including ACT Aspire; Provide enhanced professional development and networking opportunities for state organization members; Create improved communications channels to provide – and receive – critical information regarding ACT solutions and services as well as information regarding opportunities that may exist within given states; Provide more timely and effective communication to members on relevant workforce and education issues Provide specific and relevant content to support local level ACT constituents Include the use of social media, better use of ACT’s State Organization web site, and other enhanced communication tools Educate, provide updates and alerts, and when necessary mobilize state organization members to advocate and promote ACT solutions as the local grassroots level.

  9. FY14 Focus Areas Extend membership to workforce related state customers and user groups; Increase K-12 representation to support new ACT solutions including ACT Aspire; Provide enhanced professional development and networking opportunities for state organization members; Create improved communications channels to provide – and receive – critical information regarding ACT solutions and services as well as information regarding opportunities that may exist within given states; Educate, provide updates and alerts, and when necessary mobilize state organization members to advocateand promote ACT solutions as the local grassroots level. Provide training and support for local grassroots advocacy efforts Make available research, data, and information – with appropriate messaging – to support local level advocacy Create a conduit for information sharing about emerging and new opportunities for ACT at local and state level Provide ‘just in time’ information to ACT on local and state opportunities

  10. All that sounds great … How are you going to do it?

  11. National Assoc. Partnerships Policy, Advocacy, and Government Relations (PAG) • Public Affairs • Policy Research • Policy Development • Advocacy • State & Fed

  12. PAG “Funnel” • Public Affairs • State Orgs • State Advocacy • Federal Advocacy

  13. PAG “Funnel” • Public Affairs • State Orgs • State Advocacy • Federal Advocacy

  14. Lead: Kurt Burkum • Develop and elevate “landmark” policy research to position ACT a national thought leader • Broaden ACT thought leadership opportunities by providing new research in “horizon” education and workforce arenas • Provide relevant, high-quality policy research to support state and national college and career opportunities Policy Research

  15. Lead: Gretchen Guffy • Create and disseminate K-12, post-secondary, and workforce policy platforms to influence federal- and state-level policymaking • Create partnerships with other national/state policymaking groups in support of ACT policy positions • Advance the current state of policy discourse at the federal and state level Policy Development

  16. Lead: Tom Lindsley • Position ACT Aspire with national and federal policymakers and thought leaders • Create congressional support for ACT’s federal legislative recommendations Federal Advocacy

  17. Lead: Chris Kratzer • Monitor state-level policy and legislative actions • Cultivate local champions to help shape state-level legislative policy • Provide guidance and support to state-level field staff and state organization members on relevant state policy efforts • Provide or coordinate direct legislative advocacy as necessary • Provide information, training, and/or PD on grassroots advocacy State Advocacy

  18. Lead: Elizabeth Farrell • Increase the scope of ACT’s College and Career Readiness Campaign • Ensure greater strategic distribution of ACT policy research • Enhance ACT’s communication with local, state, and national leaders • Cultivate relationships that can enhance ACT’s position as a national thought leader • Create opportunities that position best position ACT and ACT solutions Public Affairs

  19. Lead: Gary Nolan • Coordinate partnership efforts across ECS • Ensure consistent messages and monitor ‘master calendars’ • Create linkages to memberships that can increase ACT’s thought leadership agenda and revenue • Link national assoc. local affiliates with state org agendas & leadership National Partnerships

  20. Benefits One ACT Increased engagement of primary and key ACT users More and greater access to ACT research, data, and solutions to support state organization member needs Aligns policy, research, and outreach activities in one unit to best support local, state, and national efforts Improved policy and advocacy efficiencies Increases ACT’s competitive advantage at all levels

  21. 2.0 State Organizations QUESTIONS??

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