Customer Feedback and Its Importance in Todays Businesses
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However, collecting and managing feedback using customer feedback software today is treated as a reconsideration. An irregular NPS survey is sent out to a few users, and their responses are noted down in an excel sheet and the sheet is never looked upon again. This is how many companies have handled customer feedback for a too long time. However, this is an incredibly inefficient and unproductive approach.
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Customer Feedback and Its Importance in Todays Businesses
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