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E-Commerce

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E-Commerce

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  1. E-Commerce Onno W. Purbo onno@indo.net.id

  2. Outline • E-Commerce Teori-nya .. • Beberapa Isu Utama di e-commerce • Akses WARNET

  3. Tantangan Selanjutnya .. • Knowledge Management • Distributed Knowledge • Learning Organization • Collaborative Learning • Generation Lap

  4. Filosofi Dasar • Rizki & pahala – sesuai dengan amal & ibadah. • Dunia elektronik mengeffisienkan amal & ibadah untuk orang banyak.

  5. E-Comm Teori-nya ...

  6. Strategi Perdagangan • Harga Bersaing • Mutu Tinggi • Ketepatan Waktu sampai ke Pasar

  7. Sulit promosi & akses pasar ketimpangan persaingan dagang paperwork ekonomi biaya tinggi & birokrasi prosedur manual pasar kurang kompetitif Akses pasar mudah penilaian independent negosiasi & penawaran standard kemudahan permintaan produk baru. Alur informasi transparant pelayanan interaktif Tradisional vs Elektronik

  8. International Trade

  9. E-Commerce sederhana

  10. Community Building • Aktif di mailing list • E-commerce@itb.ac.id • Mastel-e-commerce@egroups.com • Warta-e-commerce@egroups.com • Subscribe via: • *-subscribe@egroups.com • Responds responds responds • Rizki equivalent dengan kecepatan meresponds.

  11. Produksi Informasi • Tulis artikel • Tulis buku • Terbitkan di: • Detik.com • Astaga!com • Kompas.com

  12. E-Commerce Rumit

  13. E-commerce • Business-to-Customer (B2C) • Business-to-Government (B2G) • Business-to-Business (B2B) • 80% transaksi e-commerce.

  14. Isu utama e-commerce • Payment Method • Certificate Authority • Internet Infrastructure • Tidak harus Web. • Dapat hanya e-mail. • Regulasi

  15. Payment Method • Transaksi model ATM. • Pembayaran 2 pihak tanpa perantara. • Pembayaran 2 pihak dengan perantara. • Micropayment. • Anonymous Digital Cash.

  16. Business-to-Customer • Biasanya Web.

  17. Ars. Business - Customer

  18. Business-to-Business

  19. Start e-Commerce Indonesia • http://www.telkom.net.id (CommerceNet) • IndosatCom • EDI Indonesia Luar Negeri • http://store.yahoo.com • http://www.ipservices.att.com/wss/ • http://www.wcom.net/commercehost/ • http://www.bbn.com/

  20. Standard e-Commerce • Electronic Data Interchange (EDI) • Open Buying on the Internet (OBI) • http://www.openbuy.org (Microsoft) • Open Trading Protocol (OTP) • Sun, IBM, Oracle • Open Profiling Standard (OPS) • Socket Secure Layer (SSL) • Netscape • Secure Electronic Transaction (SET) • Visa & MasterCard

  21. Database dibalik Web Server

  22. Electronic Data Interchange

  23. Electronic Data Interchange

  24. Electronic Data Interchange X.21 UN/EDIFACT

  25. Electronic Data Interchange

  26. Electronic Data Interchange

  27. Electronic Data Interchange

  28. Electronic Data Interchange

  29. Electronic Data Interchange

  30. Electronic Data Interchange

  31. Electronic Data Interchange

  32. Example of EDI Message ST*850*00001 BEG*00*SA*EDI-9966***850816 TAX*5-6777867 N1*ST*THE CORNER STORE*09*0799332120001 N3*601 FIRST STREET N4*CROSSROADS*NY*10016 N3*900 EASY STREET PER*PD*JOHN JONES**TE*415-744-8666 ITD*01*03*2.000***10**30 FOB*CC*****OR DTM*002*851018 PO1*1*16000.00*LB*1.25000*QT*PN*100020167557 CTT*2*36000.00 SE*22*00001

  33. Example of EDI Message ST*850*00001 BEG*00*SA*EDI-9966***850816 TAX*5-6777867 N1*ST*THE CORNER STORE*09*0799332120001 N3*601 FIRST STREET N4*CROSSROADS*NY*10016 N3*900 EASY STREET PER*PD*JOHN JONES**TE*415-744-8666 ITD*01*03*2.000***10**30 FOB*CC*****OR DTM*002*851018 PO1*1*16000.00*LB*1.25000*QT*PN*100020167557 CTT*2*36000.00 SE*22*00001 ASCII Text Message Easy To Transport via E-mail Easy to Transport via Internet Easy to Protect, say using PGP, PEM etc.

  34. Allow The User to Connect To VAN & Internet

  35. Firewall To Protect

  36. Tunneling & Create ExtraNet (Virtual VAN)

  37. PGP / PEM for Added Protection

  38. Major cost to move to EDI • Purchase EDI software. • Contract with a VAN service provider (or Internet). • Do the data analysis needed to map information from their application systems into the EDI standard format. • Do the programming required to create a file that can interface with EDI translation software.

  39. Practical Implementation • W. Houser, J. Griffin & C. Hage, “Request for Comments: 1865: EDI Meets the Internet - Frequently Asked Questions about Electronic Data Interchange (EDI) on the Internet”, January 1996.

  40. Strategi Umum ...

  41. Strategi Umum • Do a competitive analysis and remember content is king • The name of the game is the domain. • Don't waste your time, do a timeline. • Respond, respond, respond • Go on the circuit

  42. Contoh Offensive di Lapangan • Canada Indonesia Technology Network • wong-cilik@isnet.itb.ac.id

  43. Canada Indonesia TechNet (CITN) • Objectives • Empower SMEs (Small Medium Enterprises) • Components • Education, Research, NGO, Gov’t • Canadian Funding • Contact • citn-ctn@itb.ac.id • citnjkt@ibm.net

  44. CITN - CTN Mapping

  45. Wong-cilik@isnet.itb.ac.id • Objectives • SMEs • Voluntary • Components • Salman, RCTI, Bank, Deptan • Contact • wong-cilik@isnet.itb.ac.id

  46. Wong-cilik mapping

  47. Supporting Technology

  48. Alternatif Teknologi • Wireless • Warung Internet Fokus pada Warung Internet