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The process of creating a fintech app is tricky. It would be best if you designed it so that users do not think of the app as technology and instead see it as the go-to solution for their financial needs. The users should conceive it as a solution to fulfill their financial needs instead of as a technology.<br>In meeting the above goal, the first and foremost task is to win their trust when they install the app. Then you have to be at the very top of your game when it comes to the user experience. Let us name a few of the key features of fintech apps that will help you achieve this.<br>
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Top 5 Must-Have Features in a Fintech App The process of creating a fintech app is tricky. It would be best if you designed it so that users do not think of the app as technology and instead see it as the go-to solution for their financial needs. The users should conceive it as a solution to fulfill their financial needs instead of as a technology. In meeting the above goal, the first and foremost task is to win their trust when they install the app. Then you have to be at the very top of your game when it comes to the user experience. Let us name a few of the key features of fintech apps that will help you achieve this.
1. Smooth Onboarding Process Statista has proven that most fintech apps lose many users just after one day of the installation. The onboarding process is one reason your fintech app may be losing users so quickly after installation. A smooth sign-up page and a helpful intro could help you succeed here. 2. Use of Artificial Intelligence Most of the industries are reaching out for AI-based solutions at present. The same goes with this industry, and many Fintech apps already use complex algorithm processes. At the same time, AI enables Fintech startups to provide intelligent baking services. This improves operational accuracy and efficiency as well. A massive advantage of AI is that financial institutions can put their employees to better use by directing them away from tasks that could be automated with AI. These institutions use machine learning and chatbots to improve the customer experience. 3. Making the app personalized Fintech apps with AI integration provide customers with suggestions and answers. For this, the apps analyze the nature of spending of the user and their investment. Here is another advantage of the effective use of Artificial Intelligence. Financial institutes are allowed to assist their customers in making the right decision about investment services and providing personalized recommendations. 4. Ease of API-Integration Most premium fintech apps will need to integrate with other apps to make things easier for the users. But, here is a fact. If you ask the users to retrieve an API key in order to connect the two platforms, they might reconsider using the app in the first place. Therefore, it is advised to simplify the process of integration instead of burdening your users with technology.
5. Biometric Security System Internet crimes are becoming more prevalent by the day. Hence, it is critical to take the security of the Fintech app to the next level if you want to win the user’s trust. As of now, Biometrics is considered the most effective way to increase security in a fintech app. These include fingerprint input, facial recognition, heartbeat measuring, etc. Last Word In creating a fintech app for your Finance company, you should choose wisely among the various popular Fintech app ideas and work with an experienced developer. Who better than Qodeify, the number one fintech app developer in Texas with a number of success stories all across the world. Source: 5 Must-Have Features in a Fintech App
