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The new online platform

The new online platform. Proposed Platform Evolution. Today. Future. DTI/ NGC. New NG. New Platform for the next 5 years. 5 year old platform. Focus in courses and Hot t opics. User Centric Smart and Dynamic Platform. New NG: User Centric Smart and Dynamic Platform.

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The new online platform

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  1. The new online platform

  2. ProposedPlatformEvolution Today Future DTI/ NGC New NG New Platform forthenext 5 years 5 yearoldplatform Focus in courses and Hot topics User Centric Smart and Dynamic Platform

  3. New NG: User Centric Smart and Dynamic Platform UserCentric Smart NG Learnswithusage User´sdevice User´sprofile User´sactivity Full feature CRM Smart • Targeted Content foreachuserneeds • Specific formats to visualize and interact • FollowUserscarreerpath. • Targeted Content foreachstage of purchasefunnel Dynamic

  4. More than just a new look and feel

  5. Main Functionalities: Data Gathering value • Step by Step Data Gathering • Gives and Gets concept: • User provides information in exchange of value. • Conversation approach: • Minimal mandatory data requested at registration. • Gathering of data continues as a conversation with each interaction. New NG Profileinfo Afterdownloading a fewdocuments: “Your the profile is 50% completed.. “ After a course has beencompleted: Howdifficultwasthiscourse? Do youwant more contentrelatedtotopics?

  6. User Profile – Understanding User Behaviour • What she brings • Company data (Industry, PC fleet, revenue, IT budget etc) • What it does in that company (Area, Role, Title) • Others: Country, city, languages preference etc. • What she does in the community • New or old member, • Usage frequency • Interactions: watch videos? Takes courses? Download documents? Responds to surveys? Share with colleagues, post comments, reference site to friends? • Other interactions: customer support, interactions with a consultant, contacts to provider, purchase of product • How she connects: • What devices are used to connect, what are their capabilities. What´s the time pattern for each device. Interactions and Social Network will provide information that platform will use to provide a better service to the user

  7. Main Functionalities: Data Gathering • Registration through social networks • Populate fields directly from social network • Convenient for user • Other Opportunities to Gather Data • Requestforprofileupdatesevery x month. • Call center (i.e. event agencies) • TechInteractions (BDMx, CMM) • Tech IT resellers • Online campaigns. • Customer support • Face to face events • Registration for specific activities (event, webcast, raffles etc.)

  8. CRM Plus • Important number of data fields for each user needs to be Collected and analyzed • Platform ready for connectors to popular 3rd parties CRM solutions. Site Interactions Resellers and Partners Social Networks Customer Support Dynamic and complete DB profile Districts Newsletters Campaigns

  9. Main funcionality: Interactions • User post comments on content (courses/videos etc.) • User vote for content / courses • User vote for other users • Surveys and possibility to interact through the site

  10. A Peektotheall new NG

  11. Color coded contente for easy reference Dynamic content populated according to users segmentation There will be no fixed banners (or kept to minimum) “cards” style containers Format will adapt to device capabilities Infinnite scrolling

  12. No page reloading Clicking a topic will sort content “cards containers” dynamically in real time Single menu/filter

  13. Courses • Multiple devices • Engaging • Interactive • Connected • Multiple assessments / Quizzes • Tracking and report along the way

  14. MultipleDevices in a Diverse Environment Module 1 and 2: At work on-line at desktop PC with full HD Monitor and broadband connected Module 5: Running, listening podcast in mp4 Module 3: In the commute home, smarthphone, poor or no connectivity Module 4: At home, Tablet, broadband connection, touch capability, Smaller screen

  15. Engaging • Interactive • Drag and drop type of Interactions. • Selection, connecting the dots. • Engaged (interaction every 3min) • Connected • Shows if there is another user logged taking same course or related course • Display status of customer service and community manager • Allows to interact with: • Other users • Customer service • Community manager • Suggest course to others (share)

  16. Other features • Show progress in every step. • Sidebar Menu • Option to pause, review etc. • Annotations • Users Feedback: can vote and comment course content

  17. New NG / Future coverage

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