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Succeeding in Global Markets: Strategies for UK SMEs

Discover how UK SMEs can succeed in global markets by overcoming geographic and market barriers, accessing the global market, and navigating competitive, political, economic, and regulatory challenges.

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Succeeding in Global Markets: Strategies for UK SMEs

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Presentation Transcript

  1. THE SME PERSPECTIVE Tom Abram

  2. Questions • How can UK SME’s succeed: • In the UK vs global competition? • Geographic and market barriers • In a global market vs global competition? • Accessing the global market • What is the effect of: • Competitive strategy? • Political, Economic and Regulatory issues?

  3. Weaknesses and Strengths • Weaknesses • Limited time / investment for business development • Visibility in the market • Perceived as higher risk than bigger suppliers • Understanding of regulatory opportunities and threats • Strengths • Quality • Excellence • Innovation • Customer focus • Strong core values in small teams

  4. How to succeed • DO exploit strengths: • Focus • Differentiation • Innovation • Agility • DON’T compete in commodity markets • If these business fundamentals are right you can use ICT for market reach • This is just the same as for big companies: • If you are an SME you have to be better at it ……but BEING an SME can actually help achieve that

  5. Contact Us www.mantix.com 020 7480 0620 Programmes@Mantix.com

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