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Effective Communication Strategies: A Blueprint for Leadership Impact

Join Tracy Russo at the KU Staff Leadership Summit in February 2013 for an engaging workshop on effective communication. Discover actionable strategies to ensure your messages are heard and understood. Learn to identify your goals, understand your audience, and navigate potential barriers. This session emphasizes the importance of strategic planning, organization, and delivery of messages, focusing on how to inform, persuade, and influence effectively. Equip yourself with tools and techniques to enhance your leadership communication skills.

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Effective Communication Strategies: A Blueprint for Leadership Impact

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Presentation Transcript

  1. Tracy Russo KU Staff Leadership Summit February 2013 Communicating UP:Strategies for Being Heard

  2. What do you what to have happen?

  3. A Plan for Action • Step 1 – What do you want the message to do? • What do you want the message to do? • Inform • Persuade • “I want X to Y”

  4. A Plan for Action – The Audience • Who are you trying to influence? • What characteristics of the audience are important in this situation? • Knowledge of the subject; experience • Attitudes • Experience with you as the messenger

  5. Thinking about the audience • Our three objectives • Instrumental • Relational • Identity

  6. Barriers to your message • Priorities – theirs and ours • Assumptions – theirs and ours • Time • Channel • Our failure to take perspective • Our presentation of the message

  7. Dealing with Barriers • Make strategic choices • Channel • Organizing your information • Direct (BLUF) • Indirect • Timing, where possible

  8. A Memory Tool • G – Goal • A – Audience • B -- Barriers • C – Channel • S – Strategy • Organization of the message • Supporting material

  9. The Bottom Line • Our messages can be more effective when • We plan them carefully • We think about the audience • We deliver them strategically

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