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RETAIL INDUSTRY. ELLEN KATZ CALHOUN HIGH SCHOOL. OUTLOOK OF RETAILING. RETAILING INDUSTRY IS CHANGING MASS MERCHANDISERS ARE PREDOMINANT. MOM & POP STORES. DISAPPEARING COMPETITION INTENSE DECLINING REVENUES. RETAIL BREAKDOWN. DEPARTMENT STORES DISCOUNT STORES CATEGORY KILLERS
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RETAIL INDUSTRY ELLEN KATZ CALHOUN HIGH SCHOOL
OUTLOOK OF RETAILING • RETAILING INDUSTRY IS CHANGING • MASS MERCHANDISERS ARE PREDOMINANT
MOM & POP STORES • DISAPPEARING • COMPETITION INTENSE • DECLINING REVENUES
RETAIL BREAKDOWN • DEPARTMENT STORES • DISCOUNT STORES • CATEGORY KILLERS • SPECIALTY STORES
ENTRY LEVEL JOBS • VERY HIGH TURNOVER INDUSTRY • SOME SUPERSTORES ENCOURAGE SELF SERVICE • LOW WAGES
ASSISTANT BUYER • SELECT MERCHANDISE • DEAL WITH VENDORS • WRITE ORDERS • OPERATE WITHIN A BUDGET • GOOD WITH NUMBERS • SALARY RANGE $18,000-$35,000
BUYER • PLAN SALES • MONITOR INDUSTRY • SELECT MERCHANDISE • WRITE AND PRICE ORDERS TO VENDOR • SALARY RANGE $32,000-$85,000
SALES ASSOCIATE • BE WELL VERSED IN PRODUCTS YOU ARE SELLING • ADVANCE INTO MANAGEMENT PROGRAMS • SALARY $18,000-$35,000
RETAIL MANAGEMENT TRAINEE • LEARN MERCHANDISE • FINANCE • MARKETING • OPERATIONS
DEPARTMENT OR SALES MANAGER • SUPERVISE SALES STAFF • CONTROL SALES FLOOR INVENTORY • WORK CLOSELY WITH BUYERS • COLLEGE DEGREE NOT ALWAYS NECESSARY
SALES REPRESENTATIVE • MOVE MERCHANDISE FROM MANUFACTURER TO RETAILER • RELY HEAVILY ON MIDDLEMEN GET THEIR PRODUCT TO RETAIL MARKET • STRONG CUSTOMER SERVICE ETHIC • MORE YOU SELL THE MORE LIKELY TO GET PROMOTED
MERCHANDISE MANAGER • OVERSEES SEVERAL MERCHANDISE DEPARTMENTS • BUYERS MOVE INTO THIS POSITION AFTER 6-10 YEARS • ENSURE CONSISTENT QUALITY
HOW DO YOU GET THE JOB? • INTERNSHIPS • MANAGEMENT TRAINING PROGRAMS • WHAT EMPLOYERS LOOK FOR • ENJOY SERVING PEOPLE • SELF-MOTIVATED & AGGRESSIVE • PROBLEM SOLVING SKILLS
LOVE • GET TO SEE NEW MERCHANDISE BEFORE CONSUMERS DO • EMPLOYEE DISCOUNTS • TRAVEL OPPORTUNITIES • 10-12 HOURS DAYS • INADEQUATE COMPENSATION • WORK WEEKENDS HATE
HIGH SCHOOL COURSES • MARKETING • ENTREPRENEURSHIP • ACCOUNTING • ANY BUSINESS SUBJECT WOULD BE VERY BENEFICIAL
FOUR-YEAR COLLEGE MAJORS • General Management Certificate Program • enables graduates to advance their careers by developing high-level competencies as managers • Human Resources Management Certificate Program • human resources management for corporations, not-for-profit institutions and government agencies in both domestic and international markets.
International Business Certificate Program • international financial managers, import/export managers, foreign subsidiary managers, international human resources managers, international trade managers • Marketing Certificate Program • direct marketing, international marketing, retail management and marketing research • marketing media with emphasis on television and print advertising
WHO WILL HIRE YOU? • MANAGEMENT TRAINEE PROGRAMS