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Empowering Grassroots Advocacy: Building a Better West Conference in Saskatoon

Join us for the "Co-operating to Build a Better West Conference" in Saskatoon, Saskatchewan, on November 2, 2012. Discover the power of grassroots government relations in shaping credit unions and understanding the challenges and opportunities at both the local and federal levels. Engage with passionate individuals from the CU Nation—ordinary people committed to making a difference in their communities. Learn effective advocacy strategies, such as in-riding initiatives, social media campaigns, and how to build meaningful relationships with legislators. Together, we can influence change!

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Empowering Grassroots Advocacy: Building a Better West Conference in Saskatoon

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  1. GRASSROOTS GOVERNMENT RELATIONS Be the difference Talk the difference Make a difference Co-operating to Build a Better West Conference Saskatoon, Saskatchewan 2 November 2012

  2. Credit Union Central of Canada Local Provincial / Regional National

  3. Explaining Ottawa Responsibilities Opportunities Challenges

  4. Explaining credit unions Education

  5. Getting heard in Ottawa Hired lobbyists In-house lobbyists Grassroots advocacy

  6. Federal government relations in 2010

  7. Why grassroots? Uses our strengths to build relationships with legislators.

  8. Using our strengths

  9. Using our strengths

  10. What is the CU Nation? A coordinated grassroots advocacy network for the credit union system.

  11. Who is the CU Nation? Regular people with regular jobs at credit unions right across Canada who just happen to be passionate about the difference their credit union makes.

  12. Who is the CU Nation?

  13. Making a difference • In-riding advocacy • “Hike the Hill at Home”; BBQs; etc. • “Hike the Hill” in Ottawa • Arm-chair advocacy • Messages by email or Twitter

  14. Supporting the Nation • Information • “The Advocate” e-newsletter • Training • Webinars, conferences • Advocacy • Action Alerts, briefing notes, messaging and info about your MPs.

  15. Why now? You don’t wait until you are thirstyto dig a well.

  16. GRASSROOTS GOVERNMENT RELATIONS Kevin Dorse Manager, Advocacy dorsek@cucentral.com Co-operating to Build a Better West Conference Saskatoon, Saskatchewan 2 November 2012

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