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Aldi Insight Deck

Aldi Insight Deck. By Matthias Queck Research Director. June 2012. A Service. Contents. Introduction Major Strategic Initiatives Key Markets Conclusions & Implications Further Reading. All data correct at time of publishing. 1. Introduction. 1. Introduction.

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Aldi Insight Deck

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  1. Aldi Insight Deck By Matthias Queck Research Director June 2012 A Service

  2. Contents Introduction Major Strategic Initiatives Key Markets Conclusions & Implications Further Reading All data correct at time of publishing.

  3. 1 Introduction

  4. 1 Introduction Corporate Structure Germany-based Aldi, divided into Aldi Nord (north) and Süd (south), is the world’s leading hard discount grocer and inventor of this unconventional concept. It has a single-format strategy with a presence in Europe, Australia and the USA (where Aldi Nord also owns Trader Joe’s supermarkets). Aldi is focused on efficiency and cost control through limited assortments, limited services, low prices, small footprints and private labels.

  5. 1 Introduction Aldi’s rate of growth has been moderate but constant due to its cautious expansion strategy and focus on organic growth. CAGR Stores 3.2% CAGR Sales 4.7%

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