SEO agency Dubai – 10 Things Search Engines Look For

1. SEO agency Dubai – 10 Things Search Engines Look For sites.google.com/view/rooted-digital/home Granted – building a solid site architecture will help search crawlers index your site. You’re giving your audience a pleasant experience and encouraging repeat visits. How exactly can one achieve this? Let’s go through the following pointers of what search engines are looking for. This checklist will hopefully help you select the right SEO agency Dubai for you. 1. Relevant results A search engine’s goal is to provide the user with the most relevant results. We’ll never know how exactly the algorithm works, but it’s worth noting some influential factors when optimizing your site: searcher’s location: Dubai, their search time, time of day/year etc. 2. User experience UX is what keeps your visitors to your website eager to explore deeper. Your website should be easily searchable, clearly navigable with relevant content and internal links. 3. Quality content Are you publishing your content for human beings, alongside search engines? The algorithm is moving towards long-form content that understands customer search intent. Rather than opting for popular search queries to base content off of, take your visitors into consideration. Is your media useful and well produced? A good idea is to find an SEO agency in Dubai to publish evergreen content that are practical and informative to the user. This drives long-term traffic in a way that instant gratification posts don’t. 1/3

2. 4. Responsive design Your website should be readily available to accommodate different types of devices. 5. Local SEO Google is increasingly serving results to users according to where they are based at the particular moment. This is a key for businesses who have to catch a searcher’s attention at a precise moment. E.g. a user walking down the street looking for a restaurant to dine at. Make sure you consult an SEO agency Dubai to set up your Google My Business account. They can help take care of your GMB listing in Dubai such that it is optimized, with all correct and up-to-date information including contact information, opening times, and keeping tabs on customer reviews. 6. Social media A non-technical SEO means to raise your website’s visibility is social media marketing in Dubai. Being present on all the channels your audience is is important to broadcast your brand’s content, interact in a meaningful and entertaining manner and treat the medium as a customer service channel. 7. Site speed A big differentiator for search engines in more recent times is the quickness by which your website loads. 8. Internal linking A great way to push traffic around your website and give off trust signals to Google is linking internally. 2/3

3. By doing so, you are providing your reader with more reading options across your website. Reduce bounce rates by ensuring the content is relevant so the search crawlers know that its useful and index your site. In addition, ensure that the link is situated in a clickable highlighted word (anchor text). Bonus points for you, you’re even improving your rankings on certain keywords. 9. Industry authority A link from a website authority is viewed as a strong recommendation. They are trustworthy and act as a vote of confidence. The more links you have of this sort, the more you yourself become an authority in the online space. 10. Headlines Use a snappy headline for your article that will encourage clicks. Try to be as descriptive as possible in under 55 characters to ensure visibility in the search results. Keep it realistic – avoid anything that sounds click-bait-y or making subtle promises your content does not deliver. And that wraps it up for now! Surely, that does not cover all what a SEO agency Dubai can do for you in terms of your search engine optimization efforts but it covers good ground. We are the SEO agency Dubai of choice to grow traffic and send your sales skyrocketing. 3/3