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Movie Cloud Communication Analysis of Apple

Movie Cloud Communication Analysis of Apple. By Debra Norton Brittney Denaux Eric Burlet. Apple ’ s Website. Written and Visual Communication Wide Range of Products Target Audience of People Ranging From Ages 10-55. Beneficial Gain Through Apple ’ s Website. Global Internet Presence

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Movie Cloud Communication Analysis of Apple

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  1. Movie Cloud Communication Analysis of Apple By Debra Norton Brittney Denaux Eric Burlet

  2. Apple’s Website • Written and Visual Communication • Wide Range of Products • Target Audience of People Ranging From Ages 10-55

  3. Beneficial Gain Through Apple’s Website • Global Internet Presence • Increased Advertising • Better Customer Service • Explain Products and Enhance Professional Image • Compete in the Global Marketplace

  4. Interactive Website Design • High Quality Photos • Consistency Throughout the Website • White Space • Organization Through the Site Map • Search Bar and Menu Bar • Use of Ethos, Pathos, and Logos

  5. Issues • Limited Person to Person Contact • White Space Consistently Used

  6. T.V. Commercial Apple’s Commercial Communicates by using these 3 forms of communication. • Written • Oral • Visual IPad 2 Video

  7. Benefits of the iPad2 Commercial • Audience is all ages • It persuades audience that the iPad2 will make their life more enjoyable • Design is very well organized • The communication is very effective.

  8. What we can Improve • Go into greater detail about the product • Focus on fewer features

  9. Using Facebook As A Form of Communication

  10. Facebook Benefits • It allows us to reach our target audience • It allows us to constantly update our customers • Free advertisement

  11. Overview • Apple’s Website Adopt: Site Map Change: Live online chat support • Facebook Adopt: Organization of Facebook Change: Have weekly contests • iPad 2 Commercial Adopt: Change: Be more specific with the features

  12. Work Cited Page "IMac - The Ultimate All-in-one Desktop Computer." Apple. Web. 07 Dec. 2011. <http://www.apple.com/imac/>. "IPod - (PRODUCT) RED - Help Fight AIDS in Africa." Apple. Web. 07 Dec. 2011. <http://www.apple.com/ipod/red/>. "The New Mac Mini - Shop Apple Desktop Computers with Mac OS X Lion - Apple Store (U.S.)." Official Apple Online Store - Buy Mac Computers and Notebooks, IPhone, IPad, IPod, and More - Apple Store (U.S.). Web. 07 Dec. 2011. <http://store.apple.com/us/browse/home/shop_mac/family/mac_mini?aid=AIC-WWW-NAUS-K2-BUYNOW-MACMINI-DESIGN>. "App Store | Facebook." Welcome to Facebook - Log In, Sign Up or Learn More. Web. 07 Dec. 2011. <http://www.facebook.com/AppStore>. Apple IPad 2 Official TV Ad. 2011. Youtube. 3 May 2011. Web. 4 Dec. 2011. <http://youtu.be/xRwBpjm2kQE>.

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