Brand Marketing Agency in Mumbai

1. 27/10/2020 Brand Marketing agency in mumbai Archives - Marketing Agency Tag:  Brand Marketing agency in mumbai Home/ Brand Marketing agency in mumbai Brand Marketing agency in mumbai  November 27, 2018  dilipfulcrum MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM The Fulcrum Agency is the Mumbai marketing company and Brand Marketing agency in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising ?rm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way. MARKETING Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more… ADVERTISING Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more.. BRANDING You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more.. https://fulcrumresources.net/tag/brand-marketing-agency-in-mumbai/ 1/6

2. 27/10/2020 Brand Marketing agency in mumbai Archives - Marketing Agency DESIGN Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more… COPY-WRITING Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more… PR Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more… SOCIAL MEDIA Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more… Brand Marketing agency in mumbai Brand Design Start-Up Businesses [siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget] What Is Brand Design? Many people think that Brand Design is just about designing a logo and marketing materials. That’s a part of it, but not the whole story. Brand Design means that you ?rst create the Brand of your company: the story that you want to tell about your company.Then, you design your graphics and the visuals for your company to tell your company’s story to your best potential clients. Why Do Start-up Businesses Need to Design a Brand? A brand helps your business look established, stable and successful and it helps you look more trustworthy, like you’re a “real” business and like your business will be there for your clients when they need you.  A Professional https://fulcrumresources.net/tag/brand-marketing-agency-in-mumbai/ 2/6

3. 27/10/2020 Brand Marketing agency in mumbai Archives - Marketing Agency brand helps start-up businesses overcome three of the most common sales objections you’ll hear: Objection 1: That you haven’t been in business long enough to be trusted. Objection 2: That your start-up business might “go under” at any moment, leaving the client without a solution – and out their deposit. Objection 3: That you might not have the experience to complete the project successfully. What Else Can a Brand Do? A brand contributes to your business’s visibility, credibility and memorability.  Visibility: You want your brand to be visible in the marketplace with a recognizable brand design that appears on all of your business materials. Credibility: Having a consistent brand makes your business look more believable. Your customers will be more likely to trust your claims and to trust your company with their business. Brand Design helps your company be more memorable – which means that it’s more likely that people will call you when they need your services. Memorability: 40% of people are better at remembering what they see (graphics) than what they hear or read. When you combine graphics with text or audio recordings, that 40% memorability skyrockets – to 70% and more. How Should a Start-up Business Go About Designing a Brand? There’s a 3-step process that every business should go through. De?ning these factors will help you determine what your business’s brand designs should look like. Here’s a quick outline of the steps: Step 1: De?ne your business’s Brand Story: who you are, what you do, what makes you different and who you can best help. Step 2: Brand Message. Determine your brand message to communicate: who you are, what you do, and what makes you different to the people you can best help. Step 3: Brand Design. Develop consistent marketing and online materials to showcase your brand and to market your business.  Making sure that these materials are consistent is key. Consistency gives your business the repetition and reinforcement needed to create brand recognition. SmallBizLady:How Can a Company’s Brand Design Communicate Their Brand Story to Their Customers?Erin Ferree: There are 3 major design elements that a brand design can use to communicate: 1. Choose a Symbol. Symbols, forms, shapes and even objects all have meanings. Choose symbols that have meaning for your speci?c target audience. And, make sure that meaning aligns with your Brand Story. 2. Font meaning. Fonts are a major design element.  Each font has a different meaning or message. For example, Century Gothic is a modern, geometric font and Times New Roman is a more traditional font. Choose your fonts carefully to communicate your Brand Story. 3. Color. You’ve heard that a picture is worth a thousand words? Once you add color to that picture, it can be worth ten thousand words. Colors have different meanings in different contexts and cultures. Make sure that your business’s color palette communicates the message that you’ve laid out in your Brand Story. How Should a Start-up Use Design Elements to Communicate? The most common way to use design elements (symbols, fonts and color) is in your logo. A logo should consist of a unique icon, or picture, that shows what your business is all about, and your business name. Your logo should have a color palette associated with it (though you will have a black and white version too) Should a Small Business Design a Logo Immediately Upon Starting Up? A logo may not be the ?rst piece of marketing material you design — you should wait to design it until your business has its’ “legs”.  You will probably need to design some temporary marketing materials when you ?rst begin https://fulcrumresources.net/tag/brand-marketing-agency-in-mumbai/ 3/6

4. 27/10/2020 Brand Marketing agency in mumbai Archives - Marketing Agency your business. This will allow you test your business ideas, re?ne them, and to get the ?rst few paying customers. By waiting to design your brand, you can make sure your brand story is solid and that you have a story that you want to live with for the life of your business. What Can Happen if You Design the Logo Too Soon? You could waste money. You need to make sure that your logo will be your business’s logo for life — because you don’t want to redesign your logo.  Redesigning your logo is not only a costly process, but means that you have to redesign all of your other marketing materials.  And redesigning your logo means that you lose all the memorability that you’ve built up around your original logo. When Should a Start-Up Business Approach a Graphic Designer? Once you have a de?ned Brand Story then you should ?nd a graphic designer and have them create a logo that communicates directly to your customers.  I recommend working with a designer who has been trained in symbology, font meanings and color psychology. Is a Brand Design Just a Logo? No. A Brand Design consists of a logo and your company’s Visual Vocabulary. A Visual Vocabulary is all of the other design elements that you will use in addition to the logo on your marketing materials. The most basic Visual Vocabulary will include an extended font palette (headline and body fonts chosen to compliment your logo font)… and an extended color palette. These colors can be used for backgrounds, highlights, headlines, etc.A more advanced Visual Vocabulary will have background colors, effects, specialized font treatments (such as a treatment for your tagline), the type of paper that you print your materials on. All of these elements, plus your logo, are the foundation of your company’s brand design. What Brand Elements Should Be Designed First?  Once you’ve designed your logo, you can begin designing your print and online marketing materials. You should start designing a business card and a basic website or blog. Then, take stock of which additional pieces would help you communicate with your target audience — and design those strategically. Why Is It So Critical to Invest In Professional Brand Design? Brand Design helps a start-up — or any small business – to connect more quickly and ef?ciently with their potential customers. SARAN, Brand Marketing agency, Brand Marketing agency, Brand Marketing agency in pune, Direct Response selling, Mall sales promotional, local experiential advertisement, BTL promotion marketing, school promotion marketing, housing society promotion marketing, Mall promotion marketing, Brand Marketing agency in mumbai ]]> https://fulcrumresources.net/tag/brand-marketing-agency-in-mumbai/ 4/6

5. 27/10/2020 Brand Marketing agency in mumbai Archives - Marketing Agency Who We Are We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of ?eld marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials. Who We Work With We work with a varied range of customers across industries and disciplines including; FMCG, IT & Telecoms, Security &  Industry, Manufacturing and Estate Agencies. We aim to take your audience on a journey. Whether it’s helping to ?nd your next prospect or creating loyal fans for your brand, we aim to in?uence your target audience to ensure their next step is in the right direction towards your company.We offer a fantastic blend of marketing and technical expertise, which is why our team can gain a full understanding of your business and actually produce work that generates meaningful results.What makes a fresh and young marketing company? At Fulcrum, it’s our team. We’ve managed to gather a unique band of strategic marketers, brand promotions and creative designers,  marketing specialists,?eldwork experts, online marketing team, and telemarketing professionals who work together to craft and carry out innovative marketing strategies for a wide variety of businesses in multiple industries nationwide. Fulcrum Resources Call Us :+91-8484008961 Email:- info@fulcrumresources.co.in https://fulcrumresources.net/tag/brand-marketing-agency-in-mumbai/ 5/6

6. 27/10/2020 Brand Marketing agency in mumbai Archives - Marketing Agency GET IN TOUCH WITH US, WE WOULD LOVE TO DISCUSS YOUR MARKETING NEEDS. First name Last name Mobile phone number* Email* Message protected by reCAPTCHA Privacy - Terms Submit Create your own free form with HubSpot © 2020 Marketing Agency - Theme by Puro https://fulcrumresources.net/tag/brand-marketing-agency-in-mumbai/ 6/6