Field Marketing Agency in Mumbai

1. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency Tag:  Field Marketing agency in mumbai Home/ Field Marketing agency in mumbai Field Marketing agency in mumbai  November 27, 2018  dilipfulcrum MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM The Fulcrum Agency is the Mumbai marketing company and Field Marketing agency in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising ?rm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way. MARKETING Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more… ADVERTISING Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more.. BRANDING You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more.. https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 1/9

2. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency DESIGN Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more… COPY-WRITING Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more… PR Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more… SOCIAL MEDIA Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more… Field Marketing agency in mumbai How to Choose A Pop-Up Shop Location [siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget] A pop-up shop is an experiential space that is open for a short period of time. Pop-up shops give brands an opportunity to engage with their customers in a unique environment, which is why they are often incorporated into experiential marketing strategies. There are many different factors that impact the success of a pop-up shop. But, one of the most important factors is the location of the shop. Choosing the wrong location can doom the event from the very beginning, so this decision should not be taken lightly. Here’s how to choose the perfect pop-up shop location: Set A Budget https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 2/9

3. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency The ?rst step to ?nding the perfect pop-up shop location is setting a budget. Many brands choose to host their event within an existing retail store, gallery, or vacant space. Some of these venues are far more expensive than others, so it’s important to know what is within your budget before you start searching. If you don’t know your budget, you could waste a lot of time looking at venues that are way out of your price range. Browse Through Pop-Up Marketplaces Marketers often don’t have a lot of time to get out in the city and ?nd the perfect spot. If your schedule is packed, browse through potential pop-up locations using one of the many pop-up marketplace websites. This Open Space features various venues in major North American cities. Marketers can see photos, square footage, and pricing for local venues so they can ?nd the perfect pop-up location without ever leaving their of?ce. Although it’s possible to book these venues from the convenience of your computer chair, it’s best to make appointments to see your top picks in person before signing a contract. If you don’t want to use one of these websites, consider working with a real estate agent instead. Real estate agents are familiar with the area and may even have personal relationships with property owners in the community. Explore the Neighborhood Even if a space seems perfect for your event, it’s important to explore the area around it before making a commitment. Find out what other stores are located nearby so you can get a better idea of what kind of customers frequent the area. Ideally, you should look for a venue that is located by stores that target the same customers you do. You should also research whether there are any upcoming events in the area. There will be a lot more foot traf?c on days where there are other events going on in the neighborhood. Therefore, it would be wise to host a pop-up shop when something else is happening nearby. However, this would only be effective if the event is marketed towards people in your brand’s target demographic. If the event is catered towards older adults, but you are targeting college students, hosting the pop-up shop at the same time as the event is not a good idea. Finally, take a look around the area to determine if parking will be an issue. Customers should not have to spend a lot of time ?nding parking. They also shouldn’t have to walk miles to get to the pop-up shop. To avoid these common frustrations, choose a location with plenty of parking conveniently located nearby. If this isn’t an option, look for a location that is easily accessible using public transportation. Consider How the Interior Can Be Modi?ed It’s rare for a brand to ?nd a venue that does not need to be modi?ed in some way prior to the event. For this reason, every marketer should consider how the interior can be modi?ed when choosing a location for a pop-up shop. At this stage in the planning process, you may not have many details of the event planned out. But, you https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 3/9

4. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency should have a general idea of what kind of space you will need to pull off the event. Be sure to go over what can and cannot be done to the interior with the property manager prior to making a commitment. Think of the Visual Impact Marketers should also consider the way a venue looks before signing any paperwork. Some aspects of the venue’s visual appearance can be changed, but others cannot. If one of the permanent features does not match your brand’s aesthetic, this may not be the best place to host an event. For example, a brand with a modern and sleek aesthetic should choose a venue that is designed with clean lines and large windows. Choosing an older, stuf?er venue would not match the brand’s aesthetic and would confuse loyal customers who are familiar with the branding. Check For Necessities Make a list of must-haves prior to starting your search for a pop-up location. This list should include necessities such as public bathrooms, storage space, Wi-Fi, and decent lighting. Some brands may also want to add security cameras to this list if they are worried about products being stolen while the pop-up shop is being constructed. Keep these must-haves in mind whenever you look at a venue and don’t settle for one that doesn’t contain every item on the list. It can be very hard to pull off a successful event without all of these necessities, so this is an important step in the process of ?nding the perfect venue. Door To Door Marketing [siteorigin_widget class="SiteOrigin_Widget_Image_Widget"] Face to Face Marketing and Door to Door Marketing  [/siteorigin_widget] Nothing beats the reality that one gets when you can interact with potential clients face to face physically moving from door to door within a community or household to household, face to face ?eld marketing is also called personal selling or door to door marketing, customers are met directly in order to sell their products, using this method of ?eld marketing we rely on our skills and persuasive abilities. During the period where we get to interact with the client face to face we get more chance to pass across edible information which would be useful to all our customers at that time and it’s also an opportunity for us to get feedback and to gauge your opinion about our business. https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 4/9

5. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency Door to Door marketing and Face to Face marketing is a more effective traditional form of marketing, it’s one of the oldest forms of marketing and we use promotion as a means to drive sales to your company or business. There’s nothing more exhilarating than getting to interact with potential customers through face to face marketing and over the years customers are aware and very receptive to this marketing approach through supermarkets and public business places. The bene?t of this type of ?eld marketing is that it can be done on a low budget, it is very cost effective and reaches a larger number of people per within a very short duration, in this short period of time where you have just a few minutes to convince the customers to take interest in your business, just a few minutes to build personal relations through ?ve stages. By attention, interest, desire, conviction and action.  And what else do you bene?t by using face to face marketing service? It gives you the chance to build a certain level of con?dence and trust with the customers, you get to break down communication barrier of communication and it gives you the opportunity to show clarity and answer any questions on the mind of the customers. While many think that door to door marketing is getting neglected in this very era it still yields more results especially during startups of businesses, think about it. Other forms of marketing get lower results, emails get spammed, adverts go unnoticed and phone calls go unanswered so why not just take your business directly to them. It’s only through personal interaction that you get the chance to connect with the customer, you would be selling more than a product. https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 5/9

6. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency     You would be selling your zeal, emotions and passion We offer a wide range of marketing services to business of different functions in India, startup businesses are not left out and we cut across all methods of marketing services, with Door to Door marketing service we assist you our clients with reaching your target customers, our services which extends to all parts of India and we target customers who are ready to change their local services to yours. We can assure you that our face to face methods would be conducted with high regards to personal safety and very good competence. Door-to-door marketing is a canvassing technique that is generally used for sales, marketing, advertising, or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often called traveling salesmen, or the archaic name drummer, to “drum up” business. This technique is also sometimes called direct sales. A variant of this involves cold calling ?rst, when another sales representative attempts to gain agreement that a salesperson should visit. With the realization of telephone “Do Not Call” lists it is becoming increasingly more dif?cult to connect with consumers and business people. An emerging trend is the deployment of very professional, highly skilled door-to- door canvassers to drive product sales and brand awareness. Coordinating, training and motivating these teams to produce results are at the very core of Fulcrum’s proven capabilities. Fulcrum has the knowledge and experience required to implement these programs, such as best days and times to canvass, who will sell the most product; male, female, young or mature and what geographics and demographics respond best to door-to-door marketing. Put Fulcrum’s experience to work for you and avoid the costly mistakes of trying to manage these programs in-house. Hire and Train Door-to-Door Marketing Team If you’re in charge of hiring people, that typically means that you’ve found success in Door To Door Marketing yourself. You know what it takes to be great, but now you’re stuck with an entirely new problem. How do you ?nd others who will be just as good (if not better) and will stick around and grow into important in?uencers invested in https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 6/9

7. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency the long term growth of the company? A great D2D sales company is a great recruiting company. So what does that greatness look like? First off, you need to realize that you’re not going to hire a superstar every time. If you think you have found one, be careful. It’s not hard for someone to seem golden during one interview and you don’t want to be fooled. Even if you think the candidate does have a lot of great experience working in the ?eld for other companies, you have to realize that success doesn’t always translate. What worked for them at previous companies probably won’t work as well for you. In fact, their success will probably make them stubborn; after all, what reason do they have to follow your approach when they’ve ?gured out their own? It’s also possible that the rep’s previous company might have had much better-developed training and selling systems than you do, and that system was the key reason they killed it. If you’re not developing a competitive system, what does that communicate about your company? The more dialed-in you are about a rep’s success, the more likely you are to attract and keep strong performers. Experiential marketing, Field Marketing agency, Field Marketing agency, Field Marketing agency in pune, Feet On Street Experiential marketing, Market marketing Advertisement, local promotions, Out-store activations, campus advertisement activation, RWA advertisement activation, Market advertisement activation, Field Marketing agency in mumbai ]]> Who We Are We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of ?eld marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials. Who We Work With https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 7/9

8. 17/10/2020 Field Marketing agency in mumbai Archives - Marketing Agency We work with a varied range of customers across industries and disciplines including; FMCG, IT & Telecoms, Security &  Industry, Manufacturing and Estate Agencies. We aim to take your audience on a journey. Whether it’s helping to ?nd your next prospect or creating loyal fans for your brand, we aim to in?uence your target audience to ensure their next step is in the right direction towards your company.We offer a fantastic blend of marketing and technical expertise, which is why our team can gain a full understanding of your business and actually produce work that generates meaningful results.What makes a fresh and young marketing company? At Fulcrum, it’s our team. We’ve managed to gather a unique band of strategic marketers, brand promotions and creative designers,  marketing specialists,?eldwork experts, online marketing team, and telemarketing professionals who work together to craft and carry out innovative marketing strategies for a wide variety of businesses in multiple industries nationwide. Fulcrum Resources Call Us :+91-8484008961 Email:- info@fulcrumresources.co.in GET IN TOUCH WITH US, WE WOULD LOVE TO DISCUSS YOUR MARKETING NEEDS. https://fulcrumresources.net/tag/field-marketing-agency-in-mumbai/ 8/9

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