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Evolution of Online Advertising: Social Networking Giants

Since the birth of the internet in 1958, advertising has evolved drastically. With the emergence of Facebook in 2004, followed by YouTube in 2005 and Twitter in 2006, social networking has become a powerhouse for marketing. Brands now target a wide audience, focusing on individuals aged 16-52, particularly in colleges and high schools. By leveraging the active social nature of teens, these top three platforms have become essential advertising tools. Take advantage of the potential of social networking to maximize your brand's reach and impact.

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Evolution of Online Advertising: Social Networking Giants

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  1. Advertisements via the Internet Since the birth of the internet in 1958, Times were changing Computers began to get more compact and efficient in the 60’s Advertising begins to change to what it is today in 2004

  2. Social Networking using Facebook Facebook launched February 4th 2004 Over 100,000,000,000 users since October 2012 The number one advertising tool

  3. Social Networking using Youtube Youtube launched on February 14th 2005 As of 2010, there are over 100,000,000 viewers The third most popular tool of social networking

  4. Social Networking via Twitter Twitter started march 21st 2006 Twitter made over 120 million in 2010 through ads Over 200,000,000 users since 2013

  5. Social Networking target audience Brands focus on 16-52 as target audience Brands target colleges and high schools as primary target audience Brands exploit teens needs to be social active, and target them on these top three tools.

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