1 / 9

Reaching Target Groups for Assistive Reading Services in Sweden

This document discusses strategies for reaching various target groups in Sweden, including individuals with visual impairments, dyslexia, mobile impairments, and aphasia. Highlighting the importance of talking books and newspapers for these populations, it presents statistical insights into users, their demographics, and the growing demand for digital services. Efforts include engaging students, specifically at university and college levels, and promoting library services targeted at people with reading and writing disabilities. The focus is on enhancing access to literature and information through tailored technologies.

sabine
Télécharger la présentation

Reaching Target Groups for Assistive Reading Services in Sweden

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Do we reach our target groups? bitte kronkvist@tpb.se www.tpb.se Mechelen 2009-08-19 bitte.kronkvist@tpb.se

  2. Target groups i Sweden Visual impairment, blindness Dyslexia/Reading and writing disability Mobile impairment Aphasia or other language impairment Convalescents in hospitals etc bitte.kronkvist@tpb.se

  3. Talking Books 2008 Målgruppen Enkätsvar 15% 22% x 20% 65% 78% Targetgroup Target group Users Reading and writing disability/dyslexia Others Visual impairment bitte.kronkvist@tpb.se

  4. Facts • Loaners talking books • Subscribers talking newspapers • Students(university and college level) • average age 69 years • 67 % female och 33 % male • 68 % old-age pensioner • 61 % cohabiting • average age 77 years • 65 % female and 35 % male • 88 % old-age pensioner • 57 % cohabiting • average age 31 years • 53 % female and 47 % male • 40 % employed • 57 % cohabiting bitte.kronkvist@tpb.se

  5. Disablities bitte.kronkvist@tpb.se

  6. Technology at home bitte.kronkvist@tpb.se

  7. Technology for reading bitte.kronkvist@tpb.se

  8. Requests bitte.kronkvist@tpb.se

  9. What do we do now? Keep on developing! Digital services using TPB-cataloguekatalog.tpb.se searching for books book reviews downloading 600 libraries kiosk for talking books 3 000 students (university and college level) streaming listen to samples Marketing library services to persons with reading and writing disabilities bitte.kronkvist@tpb.se

More Related