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Tuna, Is it Chicken or Fish?

Tuna, Is it Chicken or Fish?. Adam Hoffman Justin Hamby Isaac Lane. Did You H ear A bout t he E vil T una?. In the tuna category, all evidence indicates that Starkist is in complete control of the category. They dominate: Shelf space (>50% in most stores) Revenue(>50%)

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Tuna, Is it Chicken or Fish?