'Average uplift' diaporamas de présentation

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Brand Relevance: Campaigns targeting HW+Ch

Brand Relevance: Campaigns targeting HW+Ch

Brand Relevance: Campaigns targeting HW+Ch. Radio increases brand relevance by 41% for campaigns targeting housewives and children. Average uplift in people like me score, exposed to radio ads vs. not exposed to radio ads. Source: radioGAUGE from the RAB. 41% uplift.

By read
(109 views)

Brand Consideration: Personal Care

Brand Consideration: Personal Care

Brand Consideration: Personal Care. Radio increases brand consideration by 47% for personal care campaigns. Average uplift in brand consideration exposed to radio ads vs. not exposed to radio ads. Base: 5 personal care campaigns; average radio spend £312k. Source: radioGAUGE from the RAB.

By neal
(86 views)

Brand Consideration: Campaigns targeting HW+Ch

Brand Consideration: Campaigns targeting HW+Ch

Brand Consideration: Campaigns targeting HW+Ch. Radio increases brand consideration by 37% for campaigns targeting housewives and children. Average uplift in brand consideration exposed to radio ads vs. not exposed to radio ads. Source: radioGAUGE from the RAB. 37% uplift.

By bina
(142 views)

radioGAUGE Regional Insight Motor Dealerships & Service Providers

radioGAUGE Regional Insight Motor Dealerships & Service Providers

radioGAUGE Regional Insight Motor Dealerships & Service Providers. 6 campaigns for motor dealerships & service providers have been measured on RadioGAUGE National & Regional including the following advertisers…. Ad Awareness.

By nia
(70 views)

radioGAUGE Regional Insight Campaigns targeting young people (16-19)

radioGAUGE Regional Insight Campaigns targeting young people (16-19)

radioGAUGE Regional Insight Campaigns targeting young people (16-19). 6 regional campaigns targeting 16-19 year olds have been measured on radioGAUGE including the following advertisers…. Ad Awareness.

By nura
(53 views)

radioGAUGE Regional Insight Entertainment (out of the home)

radioGAUGE Regional Insight Entertainment (out of the home)

radioGAUGE Regional Insight Entertainment (out of the home). 10 regional campaigns for out of the home entertainment have been measured on radioGAUGE including the following advertisers…. Ad Awareness.

By yael
(103 views)

Brand Relevance: FMCG

Brand Relevance: FMCG

Brand Relevance: FMCG. Radio increases brand relevance by 48% for FMCG campaigns. Average uplift in this brand is for people like me score, exposed to radio ads vs. not exposed to radio ads. Base: 138 FMCG campaigns; average radio spend £348k.

By alexia
(183 views)

Ad Awareness: FMCG

Ad Awareness: FMCG

Ad Awareness: FMCG. Radio increases ad awareness by 100% for FMCG campaigns. Average uplift in ad awareness,  exposed to radio ads vs. not exposed to radio ads. Base: 138 FMCG campaigns; average radio spend £348k. Source: radioGAUGE from the RAB. 100% uplift.

By deron
(121 views)

Newsbrands and online retail

Newsbrands and online retail

Newsbrands and online retail. Newsbrands reach over 41m people a month. Almost 14 million use online newsbrands. Total Monthly Reach 41.3m. 2.4m additional reach. 13.9m (online total). 38.9m (print total). Source: NRS PADD (Print & Digital - NRS Oct 11-Sept 12 + UKOM Sept 12 ).

By clarke
(212 views)

Ad Awareness: Entertainment (in home)

Ad Awareness: Entertainment (in home)

Ad Awareness: Entertainment (in home). Radio increases ad awareness by 72% for Entertainment (in-home) campaigns. Average uplift in ad awareness,  exposed to radio ads vs. not exposed to radio ads. Base: 12 entertainment (in-home) campaigns, average radio spend £573k.

By vinny
(101 views)

Brand Relevance: Entertainment (in home)

Brand Relevance: Entertainment (in home)

Brand Relevance: Entertainment (in home). Radio increases brand relevance by 42% for Entertainment (in-home) campaigns. Average uplift in this brand is for people like me score, exposed to radio ads vs. not exposed to radio ads.

By kumiko
(117 views)

Brand Consideration: FMCG

Brand Consideration: FMCG

Brand Consideration: FMCG. Radio increases brand consideration by 41% for FMCG campaigns. Average uplift in brand consideration, exposed to radio ads vs. not exposed to radio ads. Base: 138 FMCG campaigns; average radio spend £348k. Source: radioGAUGE from the RAB (strongly agree scores).

By gella
(112 views)

Brand Relevance: Personal Care

Brand Relevance: Personal Care

Brand Relevance: Personal Care. Radio increases brand relevance by 76% for personal care campaigns. Average uplift in people like me score, exposed to radio ads vs. not exposed to radio ads. Base: 5 personal care campaigns; average radio spend £312k. Source: radioGAUGE from the RAB.

By navid
(119 views)

Ad Awareness: Campaigns targeting HW+Ch

Ad Awareness: Campaigns targeting HW+Ch

Ad Awareness: Campaigns targeting HW+Ch. Radio increases ad awareness by 82% for campaigns targeting housewives and children. Average uplift in ad awareness, exposed to radio ads vs. not exposed to radio ads. Base: 99 campaigns targeting HW+Ch ; average radio spend £343k.

By alika
(148 views)

Ad Awareness: Food/Snacks

Ad Awareness: Food/Snacks

Ad Awareness: Food/Snacks. Radio increases ad awareness by 103% for Food/Snacks campaigns. Average uplift in ad awareness,  exposed to radio ads vs. not exposed to radio ads. Base: 57 Food/Snacks campaigns; average radio spend £332k. Source: radioGAUGE from the RAB. 103% uplift.

By valora
(76 views)

Brand Consideration: Restaurant

Brand Consideration: Restaurant

Brand Consideration: Restaurant. Radio increases brand consideration by 64% for Restaurant campaigns. Average uplift in brand consideration, exposed to radio ads vs. not exposed to radio ads. Base: 12 Restaurant campaigns; average radio spend £311k.

By sidone
(106 views)

Ad Awareness: Household Products

Ad Awareness: Household Products

Ad Awareness: Household Products. Radio increases ad awareness by 89% for household product campaigns. Average uplift in ad awareness, exposed to radio ads vs. not exposed to radio ads. Base: 11 household product campaigns; average radio spend £329k. Source: radioGAUGE from the RAB.

By alea-wallace
(126 views)

Brand Relevance: Restaurant

Brand Relevance: Restaurant

Brand Relevance: Restaurant. Radio increases brand relevance by 49% for Restaurant campaigns. Average uplift in this brand is for people like me score, exposed to radio ads vs. not exposed to radio ads. Base: 12 Restaurant campaigns; average radio spend £311k.

By kimberley-patrick
(86 views)

Brand Relevance: Business

Brand Relevance: Business

Brand Relevance: Business. Radio increases brand relevance by 64% for Business campaigns. Average uplift in this brand is for people like me score, exposed to radio ads vs. not exposed to radio ads. Base: 16 Business campaigns; average Business radio spend £380k.

By wynne-keller
(133 views)

Brand Consideration: Retail

Brand Consideration: Retail

Brand Consideration: Retail. Radio increases brand consideration by 38% for Retail campaigns. Average uplift in brand consideration, exposed to radio ads vs. not exposed to radio ads. Base: 68 Retail campaigns; average radio spend £382k. Source: radioGAUGE from the RAB (strongly agree scores).

By ivana-zamora
(92 views)

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