Channel share - PowerPoint PPT Presentation

Let there be LIGHT…

Let there be LIGHT…. TAM Demystified… !!!. Doesn’t Watch TV. Reach. Average No. of People who have viewed a particular TV Content for atleast 1 minute. Reach (000s). Reach %. Total No. of Available People – 10 People that watch TV for atleast a Min - 6

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623 views • 26 slides

Federal Communications Commission INCENTIVE AUCTION IMPLEMENTATION

Federal Communications Commission INCENTIVE AUCTION IMPLEMENTATION. Incentive Auctions and Broadcast Spectrum. CBG State and Local Government Webinar Rebecca Hanson Senior Advisor, Spectrum Media Bureau, FCC May 2, 2012. Incentive Auctions Implementation. What is an “Incentive Auction”?.

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254 views • 9 slides

CHANNEL PREFERENCE

CHANNEL PREFERENCE. CHANNEL PREFERENCES AND VIEWING FOR 18-39 YEAR-OLDS. TV2 is a clear favourite amongst 18-39 year olds in both channel share and as the preferred channel – indicating that viewing on the channel is sought out rather than default. Peak Channel Share Jul 11- Jun12.

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177 views • 4 slides

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