'Competition marketing' diaporamas de présentation

Marketing Management

2.39k views • 165 slides

MARKETING MANAGEMENT

MARKETING MANAGEMENT. Why do we need to learn marketing management ?. Can you sell these products Easily ?. How about these products?. Is there any difference in types of these products?. How about Marketing them?. How about their films ?.

561 views • 42 slides

Chapter 1

Chapter 1. Defining Marketing for the Twenty-First Century. PowerPoint by Karen E. James Louisiana State University - Shreveport. Objectives. Understand the new economy. Learn the tasks of marketing. Become familiar with the major concepts and tools of marketing.

428 views • 27 slides

Chapter 8

Chapter 8. Dealing with the Competition. Marketing Managment Tenth Edition Philip Kotler. Objectives. Identifying Competitors Evaluating Competitors Competitive Intelligence Systems Competitive Strategies Customer vs. Competitor Orientation.

364 views • 17 slides

(Regional) Marketing Plan & Global Strategies

(Regional) Marketing Plan & Global Strategies. Things to Keep in Mind. Set your competitive advantage & regional strategy first Overall strategic framework drives country-level decisions. Business Strategy Competitive Advantage.

961 views • 12 slides