Continuous schedule - PowerPoint PPT Presentation

Media Strategy

Media Strategy. 14. The Media-Planning Process. Media planning Involves the process of designing a scheduling plan that shows how advertising time and space will contribute to the achievement of marketing objectives. 2. The Media-Planning Process. 1. Selecting the target audience.

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4550: Media Strategy II

4550: Media Strategy II. Professor Campbell 3/17/05. Today’s Plan. Media Strategy: Three factors Effective Frequency &amp; Reach. Three Important Factors. Continuity

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Continuing Education Unit

Cfci.thinkific.com offers you to Get Online CEU Courses starting 15$. To know more about our courses visit our webpage. http://cfci.thinkific.com/courses/CEU205/

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