'Customer gains' diaporamas de présentation

Marketing: Managing Profitable Customer Relationships

Marketing: Managing Profitable Customer Relationships. Chapter 1. Objectives. Be able to define marketing and discuss its core concepts. Be able to define marketing management and compare the five marketing management orientations. Objectives.

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761 207

761 207. Name: Surej P John University: Assumption University Email : surejpjohn@gmail.com Phone: 0809091393. Evaluation & Grading. Armstrong, Kotler & da Silva. Marketing : An Introduction An Asian Perspective. 1. Marketing: Managing Profitable Customer Relationships.

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Conducting a Feasibility Analysis and Crafting a Winning Business Plan

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CHAPTER 1

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Marketing in a Changing World

Marketing in a Changing World. Muhammad Imran Wazir. What is Marketing?. Marketing is the delivery of customer satisfaction at a profit. The twofold goal of marketing is to attract new customers by promising superior value and to keep and grow current customers by delivering satisfaction.

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Chapter 1

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CHAPTER 1

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