'Customer perceptions' diaporamas de présentation

ISM 270

ISM 270. Service Engineering and Management Lecture 2. Notes. Video of class available from website Username: Password: Homework 1 due next week Homework 2 due 2 weeks Office hours 5pm room 2085 Computer access to SOE account available Library challenges. Homework: Week 1. Link.

617 views • 48 slides

ISM 270

ISM 270. Service Engineering and Management Lecture 2. Notes. Video of class available from website Username: Password: Homework 1 due next week Homework 2 due 2 weeks Office hours 5pm room 2085 Computer access to SOE account available Library challenges. Homework: Week 1. Link.

671 views • 48 slides

Responding to global logistics trends with a National Logistics Strategy Bangkok, January 2007

Responding to global logistics trends with a National Logistics Strategy Bangkok, January 2007. Paul Amos, Transport Advisor World Bank, Washington DC. Contents. What is logistics? What are the global trends? Why have a National Logistics Strategy? What should be its aims?

598 views • 38 slides

Constructing the Formal Report

Constructing the Formal Report. Parts of a Formal Report. Memo of Transmittal Title Page Table of Contents/List of Illustrations Executive Summary THE REPORT BODY References Appendices. Letter (memo) of Transmittal. Purpose is to transmit the report to the reader

510 views • 36 slides

Critical Phases in Customer Relationships

Critical Phases in Customer Relationships. Bo Edvardsson & Tore Strandvik. Presentation at AMA Doctoral Consortium, Miami October 28th 2004 Bo Edvardsson is professor, Service Research Center (CTF), University of Karlstad, Sweden

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Chapter Eight

Chapter Eight. Product, Services, and Brands: Building Customer Value. What Is a Product?. Levels of Product and Services. Product and Service Decisions. Product attributes are the benefits of the product or service Quality Features Style and design.

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Bases of Differentiation

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Les Mills International Club Owner CVM Report

Les Mills International Club Owner CVM Report. February 2008. CVM Overview. Image & Reputation. Les Mills business processes. Customer view. Customer process. Les Mills process. Customer Value Management (CVM). Customer process. Les Mills process. Products & Services. Customer process.

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Service and Relationship Marketing Module:3

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Value Chain Analysis

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C H A P T E R

2. C H A P T E R . Defining the Competitive Set. Key Question for This Chapter: Who do we or will we compete against? Set the boundary of our business This is the starting point. Major Topics for Ch. 2. Bases of Competition Levels of Competition* Methods for Determining Competitors**

351 views • 23 slides

C H A P T E R

2. C H A P T E R . Defining the Competitive Set. Key Question for This Chapter: Who do we or will we compete against?. Major Topics for Ch. 2. Bases of Competition Levels of Competition* Methods for Determining Competitors** Right Level of Competition for You. Bases of Competition.

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Market Driving Strategies

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Division of Student Affairs and Enrollment Management Customer Service Training Overview

Division of Student Affairs and Enrollment Management Customer Service Training Overview. Program Overview. Program began as Pilot in Swinney Recreation in the Spring of 2009 Extended to Division of Student Affairs and Enrollment Management Fall of 2009 for all student employees

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Customer Insight & Understanding B2B and B2C

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New Products Management

New Products Management Part IV: Development Chapter 13 Design Purpose of Design Aesthetics Ergonomics Function Manufacturability Servicing Disassembly Item Being Designed Goods Services Architecture Graphic arts Offices Packages Figure 13-1 Range of Leading Design Applications

461 views • 14 slides

Market-Based Management

Market-Based Management. What typifies successful businesses?. Success/Profitability Drivers. 1. Market attractiveness 2. Competitive advantage 3. Market orientation. Profitability. Customer Satisfaction & Retention. Market-Based Strategy & Strategy Implementation. Market Orientation

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859 views • 10 slides

Campaign Structures

166 views • 9 slides