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The Internationalization Process & Market Entry Strategies

The Internationalization Process & Market Entry Strategies

The Internationalization Process & Market Entry Strategies. Market Entry Decisions. Foreign Market Selection Timing & Order of Entry Market Expansion Strategies Mode of Entry Decisions. Foreign Market Selection. Step 1: Preliminary Screening of Foreign Markets Key Question :

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1.18k views • 75 slides
International Channels of Distribution

International Channels of Distribution

International Channels of Distribution. How do you get the product/service to foreign consumers?. Distribution Plan . Determine which selling approach is best. a. Consult Country Commercial Guides (CCGs) "Marketing U.S. Products and Services in ( country) chapter

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651 views • 31 slides
CONTRIBUTORS TO ECONOMIC DEVELOPMENT & JOB CREATION

CONTRIBUTORS TO ECONOMIC DEVELOPMENT & JOB CREATION

PRESENTATION BY MCV INTERNATIONAL FORWARDING (PTY) LTD ON ITS EXPORT PROMOTION STRATEGY BIASED TO SMMES AND CO-OPERATIVES FOR ECONOMIC TRANSFORMATION. CONTRIBUTORS TO ECONOMIC DEVELOPMENT & JOB CREATION. Key elements for employment creation are: Promoting exports and competitiveness

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179 views • 17 slides
Strategies for Reaching Global Markets

Strategies for Reaching Global Markets

Strategies for Reaching Global Markets. Licensing Additional revenues Extended timeframe Firm may lose secrets Exporting Export Assistance Centers (EACs) Export Trading Companies Franchising Franchise Agreement (Franchisor & Franchisee) Product adaptation.

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49 views • 4 slides

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