'Global marketing officer' diaporamas de présentation

297 views • 20 slides

10 most influencing chief marketing officers in social media

A Chief Marketing Officer or Global marketing officer or marketing director is a corporate executive responsible for marketing activities in an organization. The CMO leads brand management, marketing communications,market research, sales management, product development, distribution channel management, pricing, and customer service. A chief marketing officer is a top-level and high-ranking executive who is responsible for carrying out and supervising all the marketing activities in the company or an organization. The key roles of a CMO include leading the market research, distribution channel management, product development, marketing communications, sales management, brand management and various other related activities.

254 views • 15 slides