'Kitayama' diaporamas de présentation

Outline of Lecture Session on Cultural Influences in Social Behavior

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How to Become An Intelligent Cultural Learner?

How to Become An Intelligent Cultural Learner?. Michael Goh, Ph.D. Associate Professor Comparative and International Development Education Department of Organizational Leadership, Policy, and Development College of Education and Human Development University of Minnesota gohxx001@umn.edu.

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Aaker & Maheswaran (1997)

The Effect of Cultural Orientation on Persuasion JENNIFER L. AAKER DURAIRAJ MAHESWARAN The Journal of Consumer Research , Vol. 24, No. 3. (Dec., 1997), pp. 315-328. Aaker & Maheswaran (1997).

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