'Market stocking rate' diaporamas de présentation

415 views • 19 slides

Energy Drinks

Energy Drinks. Morgan Plumlee and Elizabeth Monnig. Supplier in control Red Bull leading brand Private label not common in most retailers Retailer in control Target has an Archer Farms energy drink Only retailer with a private label. Overview. Fayetteville Springdale

266 views • 15 slides

Brownies

Brownies. Fall 2011. Category Overview. Size of the Category: $286,872,700 in sales, 47 million buyers, 40.5% penetration. The Supplier is in control of this category because there is a strong national brand presence. Strong brands: Betty Crocker, Duncan Hines, Pillsbury. .

261 views • 11 slides