best digital marketing agency
The marketing process of inspiring and grabbing interest in a product and service for the ambition of establishing a sales funnel describes Lead Generation. Marketing is executing almost everything in the process of Lead Generation and then forwarding these leads to the sales team. Many digital channels are used for lead generation, and is going through consequential changes. In the past few years after the upsurge of various online and social media techniques. Sales are choosing among leads and choosing the customers that look most assuring, and decline multiple claiming they are not worthy. Howsoever, marketing and sales both go hand in hand for a sales oriented business. But nowadays the process has been taken over by the marketing team in most companies and sales team is merely oriented in closing. Talking about traditional marketing lead generation was done by the salesperson and some of them are doing quite well.
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