'Marketing spend' diaporamas de présentation

Traditional Marketing is Dead... Long Live the Customer

Traditional marketing is dead. Today's consumer is empowered. Tell and sell marketing is no longer effective. Companies need to differentiate themselves to stand out in a sea of sameness. Brands need to find ways to leverage their most important asset: their current customer. Referrals and word of mouth are keys to future growth. This presentation features nine customer-centric marketing lessons from leading brands such as Apple, Disney, Five Guys, Kimpton Hotels, Southwest Airlines, TD Bank, Wells Fargo, Zane's Cycles, and Zappos.

530 views • 51 slides

Utilizing Coremetrics Explore

530 views • 38 slides

What is BI really about?

404 views • 32 slides

Magazine Advertising in a Recession

Magazine Advertising in a Recession . A summary of commercial behaviour in an economic downturn and brand and media recommendations for 2009. Why do advertisers cut back? . Because its easy and its quick. Lower than expected sales lead to lower profitability

506 views • 31 slides

Introducing Microsoft Tag Connecting real life and the digital world.

Introducing Microsoft Tag Connecting real life and the digital world. What is Microsoft Tag?.

373 views • 26 slides

367 views • 22 slides

The Android Alternative: Road to 100 Million Players

282 views • 21 slides

Integrating Marketing, Revenue Management and Customer Analytics

Integrating Marketing, Revenue Management and Customer Analytics. Bryan Pierce, Director of Revenue Management, Holland Partner Group Devin Merrill, Vice President, Analytic Applications, Property Solutions Josh McDonald, Director of Marketing, Holland Partner Group

248 views • 14 slides

Service presentation

Service presentation. Agenda. iKlick in a nutshell Different online media How the process works The iKlick report Testimonial Questions?. iKlick in a nutshell.

329 views • 12 slides

THE UNSPOKEN TRUTH BEHIND MARKETING GOVERNANCE

190 views • 10 slides

PRODUCT LIFE CYCLE

PRODUCT LIFE CYCLE.

159 views • 6 slides

competitive intelligence

http://www.aqute.com/competitive-intelligence Competitive intelligence: Want to steal your competitors' customers? Finding customer details is harder than finding financials, but we have our ways. We will tell you who customers are, how much they are spending and how likely they are to switch.

215 views • 3 slides

Job title: Email Marketing Intern

Job description. Job title: Email Marketing Intern . Reports to: CRM Manager. Salary: NMW. Closing date : 30 th June 2013.

129 views • 1 slides