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Marketing topic - PowerPoint PPT Presentation

Course Revision

Course Revision

LECTURE-32. Course Revision . LECTURE-1. Marketing: Creating and Capturing Customer Value. Topic Outline. What Is Marketing? Marketing process Understanding the Marketplace and Customer Needs. Marketing Process. LECTURE-2. Marketing: Creating and Capturing Customer Value.

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1.12k views • 93 slides
Chapter Eight

Chapter Eight

Chapter Eight. Products, Services, and Brands Building Customer Value. Product, Services, and Branding Strategy. What Is a Product? Product and Services Decisions Branding Strategy: Building Strong Brands Services Marketing. Topic Outline. What Is a Product?.

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589 views • 35 slides
Chapter Eight

Chapter Eight

Chapter Eight. Product, Services, and Brands: Building Customer Value. Product, Services, and Branding Strategy. What Is a Product? Product and Services Decisions Branding Strategy: Building Strong Brands Services Marketing. Topic Outline. What Is a Product?.

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593 views • 24 slides
MKT 607 GCU MODULE 2 MARKETING ARTICLE REVIEW

MKT 607 GCU MODULE 2 MARKETING ARTICLE REVIEW

Just Click on Below Link To Download This Course: URL= https://www.tutorialsexperts.us/product/mkt-607-gcu-module-2-marketing-article-review/ MKT 607 GCU Module 2 Marketing Article Review Select a marketing topic of your choice (examples include: Global Marketing, Services, Pricing) Begin your research by using the GCU Library or an electronic database search. Find a scholarly/peer-reviewed journal article on article less than 5 calendar years old on a topic addressed in this course that is of interest to you, the student. Create an article review of 750-1,000 words that addresses the following: 1. What is the thesis (main idea) of the article? 2. Why is (are) the author(s) writing about the topic?

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MKT 607 GCU MODULE 2 MARKETING ARTICLE REVIEW

MKT 607 GCU MODULE 2 MARKETING ARTICLE REVIEW

Just Click on Below Link To Download This Course: https://www.tutorialsexperts.us/product/mkt-607-gcu-module-2-marketing-article-review/ MKT607 MKT 607 GCU Module 2 Marketing Article Review Select a marketing topic of your choice (examples include: Global Marketing, Services, Pricing) Begin your research by using the GCU Library or an electronic database search. Find a scholarly/peer-reviewed journal article on article less than 5 calendar years old on a topic addressed in this course that is of interest to you, the student. Create an article review of 750-1,000 words that addresses the following: 1. What is the thesis (main idea) of the article?

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31 views • 1 slides

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