Meeting customer expectations - PowerPoint PPT Presentation

Food and the Family What Americans are Eating

Food and the Family What Americans are Eating. Sheila R. Cohn, RD Manager, Nutrition Policy National Restaurant Association scohn@dineout.org www.restaurant.org. OVERVIEW. Industry Forecast 2002 Who we are Customers Drive the Industry!. Restaurant Industry 2002. Locations………………..858,000

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The task

M2. The task. Analyse the marketing opportunities and challenges faced by a selected business when using internet marketing. What you need to do. Use the same business that you’ve already looked at for this unit (probably Tesco)

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