'Ploys' diaporamas de présentation

CHAPTER 3 INTERNATIONAL NEGOTIATION AND CROSS-CULTURAL COMMUNICATION

CHAPTER 3 INTERNATIONAL NEGOTIATION AND CROSS-CULTURAL COMMUNICATION. BASICS OF CROSS-CULTURAL COMMUNICATION. LANGUAGE AND CULTURE. The Whorf hypothesis. HIGH CONTEXT. Communications have multiple meanings interpreted by reading the situation

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Why We S ometimes B uy L ame Things that Look Cool on TV

Why We S ometimes B uy L ame Things that Look Cool on TV. Ms. Tuohy. Advertising Appeals. Ploys used by companies to try and make consumers buy their product Tie the product to a good feeling. List of Appeals. Image Bandwagon Testimonial Plain folks Name calling Fun Romance. Image.

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GOVERNMENT

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