Product classifications - PowerPoint PPT Presentation
Chapter 8
Chapter 8. Product and Services Strategy. What is a Product?. A Product is anything that can be offered to a market for attention, acquisition, use, or consumption and that might satisfy a want or need. Includes: Physical Objects Services Events Persons Places Organizations
By niabi
Product Strategy and Marketing through the Life Cycle
Product Strategy and Marketing through the Life Cycle. Key Concepts. Product Levels. Product Classifications. Durability and tangibility. Consumer-goods classification. Industrial-goods classification. Durability and Tangibility. Nondurable goods. Durable goods. Services.
By zeheb
Product and Branding Strategies
Product and Branding Strategies. The Product and the Product Mix. Components of the Market Offering. Product Physical goods Services Experiences Events Persons Places Properties Organizations Information Ideas. What is a Product?.
By jenis
PRODUCT MANAGEMENT
PRODUCT MANAGEMENT. Marketing Management Session 6 and 7 October 10 and 17. SESSION OUTLINE (Oct.10). Brief review Theoretical concepts Managerial concepts Video: « Marketing a Product Range ». REVIEW. Planning the marketing strategy involves: Situation analysis and setting objectives
By stian
Chapter 5 Product Life-cycle
Chapter 5 Product Life-cycle. The Best Way to hold customers is to constantly figure out how to give them more or less. The learning objectives. Product Product classification Product life-cycle strategies. What is product?.
By gene
Marketing Management Products and Services
Marketing Management Products and Services. Paul Dishman , Ph.D. Department of Business Management Marriott School of Management Brigham Young University Lecture 11. What is a Product?.
By tatyana-blanchard
Affordable E- Commerce Product Entry Services | E-commerce Data Solution
Are you looking for the best e-commerce data entry services company in India? E-Commerce data solution is leading outsource data entry services company. which is providing the best outsource data entry, product upload services, photo editing services, SEO services, product data entry services at affordable rates. Visit Us our website at- https://www.ecommercedatasolution.com\n\n
By ecommercedatasolution
MINGGU KE IX
DASAR-DASAR PEMASARAN. MINGGU KE IX. Pokok Bahasan: Tiga tingkatan Produk Klasifikasi Produk Konsumen & Produk Industri Atribut Produk Brand & Brand Equity Tujuan Instruksional Khusus: Membedakan pengertian produk & jasa (service) Menjelaskan 3 tingkatan produk
By jnellie
United Nations Statistics Division
Overview. United Nations Statistics Division. Overview. Of the many classifications in the Family, five reference classifications will be discussed at this workshop ISIC CPC ISCO ICSE ISCED. Overview. Why do we need so many standard classifications?
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