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Where is the real craic?: A resource-based view of authentic Irish pubs

Where is the real craic?: A resource-based view of authentic Irish pubs. Presented by Rodney C. Runyan Department of Retailing University of South carolina At CiD seminar Finding an Irish Voice Dublin City University October 17, 2007. Current Presentation.

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Where is the real craic?: A resource-based view of authentic Irish pubs