'Purchase frequency' diaporamas de présentation

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Chapter 1 Introduction to Data Mining

Chapter 1 Introduction to Data Mining

Chapter 1 Introduction to Data Mining. Outline. Motivation of D ata M ining Concepts of Data Mining Applications of Data Mining Data Mining Functionalities Focus of Data Mining Research. Why we need Data Mining ?.

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625 views • 38 slides
R Case Study from EBAY DDI

R Case Study from EBAY DDI

R Case Study from EBAY DDI. ? ? ???. R Case Study from EBAY DDI ?? ??? zholi@ebay.com jipan@ebay.com. Agenda. eBay DDI Introduction eBay Mobile Buyer Purchase Behavior Analysis Case Study ETL Failure Message Classification Case Study ???. Analytics Platform Architecture. EDW

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685 views • 31 slides
Selling the Bank

Selling the Bank

Selling the Bank. Presented by S. Cox. Section 1: Marketing and Promotions. Objectives: Explain how customer needs and wants are used to identify a target market. Describe the components of a marketing strategy and how it is developed. Meeting Customer Needs.

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622 views • 27 slides
Chapter 10 Marketing on the Internet

Chapter 10 Marketing on the Internet

Chapter 10 Marketing on the Internet. OBJECTIVES. Pros and Cons of Online Shopping Internet Marketing Techniques E-Cycle of Internet Marketing Marketing Your Presence Attracting Customers to Site Tracking Customers. Pros Sorting through choices Vast product selection

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414 views • 23 slides
In Sales, Nothing You Say Matters! IK ? VIS tm (Insights and Knowledge through Experiential Visualization)

In Sales, Nothing You Say Matters! IK ? VIS tm (Insights and Knowledge through Experiential Visualization)

In Sales, Nothing You Say Matters! IK ? VIS tm (Insights and Knowledge through Experiential Visualization). The aspiration. What if your sales pitch was more persuasive and your sales force was more effective ?. The reality.

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226 views • 14 slides
Regularities in purchase behavior

Regularities in purchase behavior

Regularities in purchase behavior. Outline. Stationary markets The purchase of a single brand Patterns of purchase in the entire product category. Stationary markets. established markets tend to be stable for medium-length analysis periods;

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73 views • 7 slides

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